010896 EDA ,-, Official File Copy
CITY OF NEW HOPE
EDA AGENDA
EDA Regular Meeting #1 January 8, 1996
Agenda #1
President Edward J. Erickson
Commissioner W. Peter Enck
Commissioner Pat La Vine Norby
Commissioner Gerald Otten
Commissioner Terri Wehling
1. Call to Order
2. Roll Call
3. Approval of Minutes of December 11, 1995
4. Discussion Regarding 1996 "Shop Neighborly New Hope" Promotion
(Improvement Project No. 537)
5. Resolution Approving Contract with TwinWest Chamber of Commerce for
Minnesota Real Estate Journal Property Tracking Data Base Program
6. Adjournment
CITY OF NEW HOPE
4401 XYLON AVENUE NORTH
HENNEPIN COUNTY, MINNESOTA 55428 '.
Approved EDA Minutes December 11, 1995
Meeting #19
CALL TO ORDER ' President Erickson called the meeting of the Economic Development
Authority to order at 8:51 p.m.
ROLL CALL Present: Erickson, Enck, LaVine Norby, Otten, Wehling
Staff Present: Sondrall, Hanson, Donahue, Leone, McDonald, Bellefuil
APPROVE MINUTES Motion was made by Commissioner Enck, seconded by Commissioner
Wehling, to approve the EDA minutes of November 27, 1995. Voting in
favor: Erickson, Enck, Wehling; Abstained: Norby, Otten; Absent: None;
Motion carried.
IMP. PROJECT 467 President Erickson introduced for discussion Item 4, Update on Autohaus
Item 4 Site Improvements, 7709 42nd Avenue North (Improvement Project No.
467).
President Erickson suggested that the item be continued to a later date as
Tom Boettcher is out of town tonight.
MOTION Motion was made by Commissioner Enck, seconded by Commissioner
Item 4 Wehling, to continue this item until the January 22, 1996 meeting. All
present voted in favor. Motion carried.
IMP. PROJECT 533 President Erickson introduced for discussion Item 5, Resolution Approving
Item 5 Right of First Refusal for Acquisition of Homeward Bound Property at 4741
Zealand Avenue North (Improvement Project No. 533).
The EDA has indicated an interest in the use of the property at 4741
Zealand Avenue North in the event that it is sold by Homeward Bound and
the EDA has been working with representatives from North Ridge/
CareBreak for the possible location of an adult day care facility at the site.
President Erickson provided an update on the property. He stated the
property has been listed for sale. Representatives of CareBreak and House
of Hope Lutheran Church may be interested in leasing the property if the
City purchased it.
EDA RESOLUTION Commissioner Enck introduced the following resolution and moved its
95-23 adoption: "RESOLUTION APPROVING RIGHT OF FIRST REFUSAL FOR
Item 5 ACQUISITION OF HOMEWARD BOUND PROPERTY AT 4741 ZEALAND
AVENUE NORTH." The motion for adoption of the foregoing resolution
was seconded by Commissioner Otten, and upon vote being taken thereon
the following voted in favor thereof: Erickson, Otten, Enck, Wehling,
Williamson; and the following voted against the same: None; Absent:
None; whereupon the resolution was declared duly passed and adopted,
signed by the president which was attested to by the executive director.
IMP. PROJECT 474 President Erickson introduced for discussion Item 6, Discussion Regarding
Item 6 Lease Between Phoenix Manufacturing Corporation and the EDA for City-
New HOpe EDA December 11, 1995
Page 1
Owned Building at 7528 42nd Avenue (Improvement Project No. 474).
President Erickson stated currently the lease rental rate with Phoenix
Manufacturing is $20,020 which covers the real estate taxes. Staff is
recommending increasing the rental rate to market rate conditions and is
seeking EDA's direction.
' Mr. Donahue indicated that staff has researched industrial building rental
rates. He pointed out that prior to any new agreement, it is necessary to
determine whether the building meets city code.
President Erickson pointed out that this may be one way to recover the
cost of demolishing the building which is estimated at $30-40,000.
The EDA directed the City Manager to proceed with a developing a
proposal.
ADJOURNMENT Motion was made by Commissioner Norby, seconded by Commissioner
Enck, to adjourn the meeting. All present voted in favor. The New Hope
EDA adjourned at 9:02 p.m.
Respectfully submitted,
Valerie Leone
City Clerk
New Hope EDA December 11, 1995
Page 2
REQUEST FOR ACTION
originating Depm/~x~ent Approved for Agenda Agenda Section
City Manager EDA
! 1-08-96
Kirk McDonald ~ Item No.
By: Management Assistant By:
DISCUSSION REGARDING 1996 "SHOP NEIGHBORLY NEW HOPE" PROMOTION
(IMPROVEMENT PROJECT NO. 537)
City staff recently met with Key Group Advertising, Inc. and requested tlmt they submit to the
City a proposal for a 1996 "Shop Neighborly New Hope" promotion. Their preliminary
proposal is attached for review and comment by the EDA. If the EDA is favorable towards
proceeding with a 1996 campaign, staff would recommend tlmt a Steering Committee meeting
be held at the end of January so ttmt the Committee can also review the preliminary proposal
and make recommendations for changes/revisions. The total preliminary estimated cost from
Key Group for the 1996 campaign is $46,015, and in 1995, approximately $17,000 was collected
in revenues from participating sponsors and businesses. The Finance Director has indicated that
adequate EDA funds are available for the promotion in 1996 if the EDA is so inclined.
Staff requests direction from the EDA on this matter.
MOTION BY SECOND BY
TO:
Review: Administration: Finance:
RFA-O01
KEY GROUP
ADVERTISING INC.
January 3, 1996
Terri Wehling
City of New Hope
4401 Xylon Ave. N.
New Hope, MN 55428-5898
Dear Council Member Wehling:
We are pleased to provide the enclosed proposal for the second annual SHOP
NEIGHBORLY NEW HOPE city-wide campaign. The project was a highlight of 1995
for us and we know that this year with your commitment and that of the city it will
have even more impact.
The attached proposal is a starting point only, subject to Steering Committee
revision. While we do not yet have a contract from Naegele due to Tracy's vacatio~t
schedule, the amount budgeted should accommodate the billboards we discussed.
Also please note that, based on last year's agency time investment of over 300 hours,
we feel that a $7,000 fee would be equitable again for this year.
Should you have questions or if we can be of any other assistance, please call me at
375-1080 ext. 726. We look forward to working with you on this exciting project.
Best Regards,
n~ 1 Manager '
Advertising · Publicity
523 South Eighth Street * Minneapolis Minnesota 55404-1078
Phone: 612 375-1080 · FAX: 612 342-2239
A Kraus-Anderson Company
Proposal for
The City of New Hope
"Shop Neighborly New Hope"
Prepared by
Key Group Advertising, Inc.
January 1996
Situation Analysis
The City of New Hope is a community of 21,853 people and approximately 260 businesses.
There are 8,525 households of which 4,900 are single family homes and 3.625 apartments. Last
year, concern over business closings and increased competition from outside the community ..'
prompted city and business leaders to spearhead "Shop Neighborly New Hope," an innovative
five-week multi-media campaign designed to encourage shoppers to support local business.
Response to the campaign was very favorable. Over 125 businesses paid from $25 to $1500 to
participate in the campaign as sponsors. The kick-off event generated television, radio and print
coverage, and thousands of attendants. Surveys show that the overwhelming majori.ty of
participants responding felt the campaign met its goals and would support the campaign again.
Marketin~ Ob_iectives
To amplify the positive effects of 1995's Shop Neighborly New Hope Campaign by · Increasing public awareness of New Hope's variety of goods and services
· Encouraging patronage of New Hope stores and businesses
· Tying store/business visits to measurable sales results
M. arketing Strategy
A five-week multi-media campaign "Shop Neighborly New Hope" with new and refined elements
designed to implement the above objectives.
Marketing Plan
· Kick-Off event June 12- "Duk Drop and Shop" at Civic Center Park held in conjunction with the
City's summer concert series; with helicopter Duk Drop of 2,000 plastic ducks redeemable for
business-donated prizes; live music, food and family activities.
· Tabloid: Four-page, full-color tabloid inserted in Sun Post and Star Tribune and distributed to all
New Hope businesses; featuring illustrated map of New Hope businesses and official "Play Shop
Neighborly New Hope" game.
· Play Neighborly New Hope game flyers: Featuring a directory of participating New Hope
businesses and. spaces for six stamps. Players complete game by visiting six New Hope
businesses and receiving stamps. Completed games can be deposited as registratiOn blanks for
prize drawings of Duk-Bucks. Game boards will also be featured in print advertising and the
tabloid.
· In-Store specials: Newspaper and tabloid advertising will refer shoppers to look for Shop
Neighborly New Hope specials in participating stores through Duk Duk Daze
· Prizes: In addition to business-donated prizes redeemable at Duk Drop, $2500 in Duk-Bucks gift
certificates will be given away to winners of the Neighborly New Hope game in drawings during
Duk Duk Daze week of July 10
-Billboards: Featuring Shop Neighborly New Hope logo and new headline
· Banners: Additional streetlight banners with Shop Neighborly New Hope logo and high-visibility
banner on water tower on Hwy. 169
· Newspaper: weekly ads in Star Tribune and Sun Post newspapers
· Internal Communications: The elements and opportunities for business participation in Shop
Neighborly New Hope will be presented in campaign kits distributed at a Sho.p Neighborly New
Hope breakfast meeting scheduled approximately 2 months prior to the campaign.
Estimate ..
City of New Hope
"Shop Neighborly New Hope" Four-Week Campaign
with 1995 cost comparison
January 3, 1996
1996 1995
Kick-Off Event Wednesday, June 12 $2,500 $2,500 ...'
Includes 2,000 plastic ducks; event coordination
assistance and on-site staff'mg assistance at event
Logo NC $880
Design, layout, production
Tabi°id $14,000 $16,200
4-color, two-sided, 21" x 15" folded twice; to include
new cover art; revised map; back cover "gameboard" art;
concept, design; layout, production, film, printing,
insertion and distribution; qty. 57,000
Billboards $7,400 $5,850 (5 boards)
Six boards located in New Hope, four weeks
New headline
Newspaper $9,200 (8 b/w ads)
Four ads, 1/2 page, black + one color $4,900
includes production and media
Four ads, 8" teasers, black & white $1,050 NA
includes production and media
Flyers $1,300 NA
8 1/2 x 1 l", 2-sided, 1/2 color "gameboard"-
qty. 10,000, inserted in City newsletter and
distributed to busineses; concept, layout, production
and printing
Banners '$515 NA
3 4-color, 28" x 84" Kids
3 4-color, 28" x 84" Father/Son
One 4-color, 30' x 50' banner on New Hope water tower '$3,500 NA
painted on vinyl and reusable; to be installed by city
(optional 50' x 50' for $4500)
Registration Boxes $1,200 $3,815 (15" boxes)
170, 5" x 6" x 9" with ll"x 6 1/2"
header card and four-color logo
Decals NC $1,500 (500.decals)
(qty) 2-sided, 5-color, 5" x 5"
use overprint from 1995
Duk Bucks $2,500 $2,500
Redemption value
Production/printing of 500 3" x 7", one-color,
2-sided Duk-Buck gift certificates $150 $150 (500 bucks)
Account Management/Publicity $7,000 $7.000
Client meetings/communication, campaign concept,
estimating, production and distribution of campaign kits.
press kits/PSAs, monitoring program implementation,
deliveries, follow-up and research, March-July
Total $46,015
*This estimate does not include tax. Estimated costs are accurate to within 10 percent of the total cost indicated
nthe estimate. Estimated costs are based on normal preparation time and do not allow for overtime charges. Overtime
charges will be billed to the client in addition to estimated costs. Client alterations will be valid in addition to estimated
costs. Estimates are valid for a period of 60 days from the above.
Play Shop l'qCghborly New Hope!
See back for instructions.
"QUACK!"
Then Ducks the3, dit fl~'
They were having tx Big Mac Attackl
When ~ou need to save ..
Shot:rping can be ~inda funny I1~ "
In Ne~ Hope 3ou'll fi~nd
Things of ali
And the weather always seems sunny.
! went to the corner ma~t
To pick up a n _e~,, part
k v~as there as I dplanned
So I thanked the man
My neighbor, Mrs. Rimbauer New Hope clerka are so smart!
Works at the bake shop a/l hours
When I need a great pie
I kno~ just where to
You see, she/s so good with//ours.
Register to Win Duk-Buks!
~'hile talking to a man
I once went shopping in Fridley I heard of quite a plan
Because I was in the vicini~ A parade with a cop
Number: They had nothing there And then a Dul~.Drop
The shelves were all bare I couldn't wait so I ran!
drop off at any Star Retailer. ThanI~ yo~~. Shop New Hope or you won't find dL,441,'5!
GAME INSTRUCTIONS: .
NO PURCHASE NECCESSARY! Just stop in at any six Star Retailers listed below and have themstamp
your card. When all six spots on your game card have been stamped, fill out the registration form. and leave
the gameboard at any Star Retailer. You will then be entered in a drawing for Duk-Buks, good for merchan-
dise and services all over New Hope. Drawing will be on July 15, 1996. Good Luck!
Shop Neighborly New Hope Star Retailers 1996
ACCOUNTING 56 ~rAbb~y Carpet, 4371 Winnetka Ave., 533-1945
18 ~'Deiley, Jerry Accounting Office, 7600 Bass Lake Road, 533-8649 166 ~The Carpet Shoppe, 2763 Winnetka Ave., 546-0080
20 Dorn& A~sociate~, 7600 Bass Lake Road, 533-7689
108 ~'Gepner & Gepner, 4124 Quebec Avenue, 536-0396 CHIROPRACTORS
204 Lee Ganz Accounting Service, 2738 Winnetka Ave., 542-9633 199 Falk, Randall, 2738 Winnetka Ave., 546-8622
11 Marcel Rehaume Tax Service, 7801 Bass Lake Road, 535-0780 112 Heartland Chiropractic, 4124 Quebec Ave., 536-5400
19 Tetzloff & Holloway, 7600 Bass Lake Road, 537-3011 69 ~'Rockford Road Chiropractic Center, 4221 Winnetka Avenue, 533-0654
205 Todd Dotzenrod, CPA, 2738 Winnetka Ave., 541-4914 58 ~'Winnetka Chiropractic, 4351 Winne~a Ave., 536-1112
APPAREL CHURCHES
155 ~'Bargain Britches & Toys, 9402 36th Ave., 546-6227 Beautiful Savior Lutheran Church, 3351 Independence Ave.
165 ~'Classie Re-View, 2769 Winnetka Ave., 546-0637 Crystal Evangelical Fr~e Church, 4225 Gettysburg Ave.
89 ~rDown On 42nd Ave., 7180 42nd Ave., 537-3374 Holy Nativity Lutheran Church, 3900 Winnetka Ave.
176 ~rExtra Special, 2721 Winnetka Ave., 545-1633 Holy Trinity Lutheran Church, 4240 Gettysburg Ave.
86 Gl Joe Surplus Store, 7180 42nd Ave., 533-9851 House of Hol~ Lutheran Church, 4800 Boone Ave.
84 .~t4Cuppenhelmef Men's Clothier, 7700 42nd Ave.,533-3077 81 ~rNew Hope Church, 4217 Boone Ave., 533-5273; 533-2994
35 Wedding Chapel/Formal AfFair, 7201 Bass Lake Road, 533~4228 208 ~Pari~h Community of St. Joseph, 8701 36th Ave., 544-3352
ARTS & CRAFTS COMIC BOOKS
77 9tOld America Store, 4350 Xylon Ave., 537-0.585 134 ~'Hot Comics & Collectibles, 3550 Winnetka Ave., $93-1223
AITORN EYS CONVENIENCE STORES
193 Bailey, Kyle Associates, 2738 Winnetka Ave., $41-0320 44 Brook's Foods, 6113 W. Broadway, 533-4249
117 Beseres, Stephen 4124 Quebec Ave., 533-4999 46 ~rFast Lane Market, 6026 W. Broadway, 533-5387
203 Green, Pamela 2738 Winnetka Ave., 542-9888 45 ~rFrenzel, Meats, 6028 W. Broadway, 537-9111
117 Johnson, Phillip 4124 Quebec Ave., 537-2720 94 Tom Thumb, 7141 42nd Ave., 533-5799
160 Miller, Robeft/GeotTry 9405 36th Ave., 542-3030 185 Tom Thumb, 2720 Winnetka Ave., 546-2344
117 Olson, Richard 4124 Quebec Ave., 533-7795
DENTAL/ORTHODONTICS
AUTO CARE 66 Alpha Dental, 4227 Winnetka Ave., 535-7255
183 ~rALFA Muffler & Brake, 7900 Medicine Lake Road, 541-1984 34 ~rBa.~ Lake Dental, 7123 Bass Lake Road, 533-5359
102 ~rAutohaus of New Hope, 7709 42nd Ave., 535-5707 159 ~rBoger, Stephen, DDS, 9413 361h Ave., 546-7707
184 Bernie & Jim's Midland Amoco, 7800 27th Ave., 546-1334 I0 Carter Dental, 7801 Bass Lake Road, 533-8554
138 Big Wheel Rossi, 3532 36th Ave., 542-8442 79 ~Herita§e Dental Cente~, 8500 42nd Ave., 537-6070
88 Champion Auto, 7140 42nd Ave., 535-3661 200 King, Michael DDS, 2738 Winnetka Ave., 544-5919
89 ~Cook Automotive Enterprise~, 7100 42nd Ave., 535-3661 80 ~rMay, James, DDS, 8500 42nd Ave., 537-0100
143 ~Fina Mart, 3535 Winnetka Ave., 546-8350 163 4rReese Orthodontics~ 9401 361h Ave., 544-8745
122 First Line Engine, 4125 Oregon Ave., 533-0237 91 Technical Dental Arts, 4215 Louisiana Ave., 533-1246
106 ~'42nd & Winnetka Unocal 76, 4200 Winnetka Ave., 535-5599 36 Winnetka Dental, 5001 Winnetka Ave., 533-0055
5 Kerfs Auto Repair, 7901 Bass Lake Road, 536-7847 190 ~'Wrobel, Paul T., DDS, 2775 Winnetka Ave., 545-3010
15 Midas Muffler, 5604 Winne~a Ave., 533-2509
164 ~rMobil Mart, 9400 36th Ave., 591-5960 DISCOUNT STORES
83 'kNew Hope Car Wash, 7820 42nd Ave., 537-1682 76 ~rK. Mart Discount Store, 4300 Xylon Ave., 535-4830
14 ~rNew Hope Precision Tune, 5600 Winnetka Ave., 533-3903 68 ~rValue Village Thrift Store, 4223 Winnetka Ave., 535-7972
142 -kNew Hope 76, 3601 Winnetka Ave., 546-8481
37 ~New Hope Texaco- Div. TAPDA Ent., Inc., DRIVING SCHOOL
98 Rapid Oil Change, 7305 42nd Ave., 533-4223 154 -kSuperior Driving School, 9412 36th Ave., 487-5753
187 Sinclair Service Station, 9456 27th Ave., 546-3936
A 'kSuperAmerica, 6144 W. Broadway, 536-8880 DRUG STORE/PHARMACY
141 ~rTires Plus, 3520 Winnetka Ave., 525-1583 179 *Snyder Drug Store, 2705 Winnetka Ave., 545-0257'
30 ~rTorn's New Hope Spur, 7300 Bass Lake Road, 535-1792 128 ~Walgreem, 3566 Winnetka Ave., 545-3616
97 Total Mart, 7231 42nd Ave., 533-4540
31 Total Petroleum, 7117 Bass Lake Road, 537-2088 DRYCI, I~ANING/LAUNDRY/ALTERATIONS
4 -A-Winnetka Amoco, 7900 Bass Lake Road, 535-0580 67 Clean 'n Pres~, 4225 Winnetka Ave., 537-3250
172 ~rHallmark Cleaners, 2741 Winnetka Ave., 545-0010
BUSINESS SERVICES
167 stFalcon Printing, 2761 Winnetka Ave., 593-5105 188 Midland Norge Dry Cleaners, 8016 27th Ave., 540-0012
113 In. Site Systems, 'Inc., 4124 Quebec. Ave., 537-0999 147 *Pilgrim Cleaners, 9418 36th Ave., 545-3441
73 ~-Mail Boxes Etc., 4215 Winnetka ^ye., 536-8989 150 -A'Post Haste Tailors, 9436 36th Ave., 546-0011
38 *Northland Printing, 4954 Highway 169, 535-2398 186 Sew What.t, 2722 Winnetka Ave., 544-4285
171 *Postal Service Plus, 2745 V~TJnne~ka Ave., 595-9484
144 ~,Printmakers, Inc., 7980 36th Ave., 542-8707
B Sable AdVertisln~ Systems, Inc., 2730 N. evada Ave., 544-9588 ELECTRONICS
40 ~rSir Speed~ 5~,49 International Par~cway, 53.5.-07.03 ....... 202 Wing Wholesale Electronics, 2738 Winnetka Ave., 540-0644
198 Softv~are_Muafity Engineering, 2738 WJnne~a ^ye., ~,~ -~ ~
120 Sound Clio, 4124 Quebec A'~,e., $33-2813
90 ~rTotal Register Systems, 4215 Louisiana Ave., 537-1906 EMPLOYMENT SERVICES
195 ~Word Overload, 2738 Winnetka Ave., 546-3373 12 Aspen Employment Service, 7801 Bass Lake Road, 535-1366
118 Constant Staffing Services, 4124 Quebec Ave., 531-0520
CARPET
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EDA I I ..
REQUEST FOR ACTION
Originating Department Approved for Agenda Agenda Section
City Manager EDA
1-08-96
Kirk McDonald Item No.
By: Management Assistant By: 5
RESOLUTION APPROVING CONTRACT WITH TWINWEST CHAMBER OF COMMERCE FOR
MINNESOTA REAL ESTATE JOURNAL PROPERTY TRACKING DATA BASE PROGRAM
City staff have been coordinating with the TwinWest Chamber of Commerce and other member
TwinWest cities regarding a property tracking data base to track vacant and available property in our
cities for business attraction/retention purposes. The cities felt that it would be more cost effective for
the Chamber to administer the service and make it available to member cities. TwinWest solicited
proposals from several firms in 1995, and has selected the data base offered by the Minnesota Real
Estate Journal as the best system based on both services and lower cost.
TwinWest is proposing to administer the use of the Minnesota Real Estate Journal Property Tracking
Data Base in the Chamber office and allow each city to receive their own copy of the data base. Each
city would receive software to run the program, a disc with current information about commercial/
industrial space availability and periodic updated discs of that information. This would be a one-year
agreement, renewable on an annual basis. The cost would be $750.00 per city for the first year and
the annual cost is estimated to decrease to $600.00 per year thereafter. There are funds budgeted in
the 1996 EDA budget for this activity.
Staff receives a number of inquiries each year about industrial/commercial space aVailability in the City
and feels that this program would greatly improve staff's ability to respond to requests for information.
Other program benefits and the tentative timeline for program implementation are outlined in the
attached correspondence from TwinWest.
The enclosed resolution approves participating in the program for a one-year period. Staff recommends
approval of the resolution.
MOTIONBY ~ SECONDBY /~/~./1/~
·
Revlew: Administration: Finance:
II RFA-OO 2 ~
CITY OF NEW HOPE
EDA RESOLUTION NO. 96-
RESOLUTION APPROVING CONTRACT
WITH TWINWEST CHAMBER OF COMMERCE
FOR MINNESOTA REAL ESTATE JOURNAL
PROPERTY TRACKING DATA BASE PROGRAM
FROM JANUARY I TO DECEMBER 31, 1996
WHEREAS, the TwinWest Chamber of Commerce is proposing to administer the use of the
Minnesota Real Estate Journal Property .Tracking Data Base to track vacant and
available property in the TwinWest participating cities to assist with business
recruitment/retention programs; and
WHEREAS, each city would receive software to run the program, a disc with current
information about commercial/industrial space availability and periodic updated
discs of that information; and
WHEREAS, the cost per city for 1996 would be $750.00 and this would be a one-year
agreement, renewable on an annual basis; and
WHEREAS, the 1996 EDA budget contains funds for this activity; and
WHEREAS, City staff receive a number of inquiries each year about industrial/commercial
space availability and feel that this program would greatly improve staff's ability
to respond to requests for information.
NOW, THEREFORE, BE IT RESOLVED, by the New Hope Economic Development Authority
that the EDA approves a contract with the TwinWest Chamber of Commerce for
the Minnesota Real Estate Journal Property Tracking Data Base Program from
January 1 to December 31, 1996.
Adopted by the New Hope Economic Development Authority in and for the City of New Hope
this 8th day of January, 1996.
President, Edward J. Erickson
Executive Director, Daniel J. Donahue
CHAMBER OF COMM E RCE
Contract for services
City of New Hope
and
TwinWest Chamber of Commerce
Proposal - December I, 1995
INTRODUCTION
A City staff person in the TwinWest area was approached by a company who offers a property
tracking data base. This City could not justify the full cost of this data base for the amount they
expected to use the system. It was suggested by this City staff person that the TwinWest
Chamber look into contracting for the property tracking data base which could be accessed by
the Chamber as well as all member cities for the purpose of business retention and recruitment
in the area.
BACKGROUND
TwinWest staff met with and solicited proposals from two companies who offer property
tracking data bases. After'a full year of negotiations and comparisons TwinWest has selected
the data base offered by the Minnesota Real Estate Journal as the system best suited based on
both services provided and lower cost. A representative from each member city attended a
March 1st meeting with MN Real Estate Journal to see first hand what the system can provide.
This meeting was concluded with the consensus that this system can be of benefit and Chamber
staff was asked to submit a formal proposal to each city for approval.
PROPOSAL
TwinWest proposes to set up and administrate use of the Minnesota Real Estate Journal Property
Tracking Data Base ~ the Chamber office, allowing each City to recei~:e their own copy of the
data base as an additional facility. By participating in this program each City -will receive the
appropriate software to run the program, a disk with current information about commercial/
industrial space availability in the metro area and subsequent updated disks to that information.
This will be a one year agreement, renewable on an annual basis. As a part of this agreement
TwinWest will appoint one staff person to serve as the liaison with the MN Real Estate Journal
and to facilitate the instillation, update and use of the program. We ask that participating cities
should be prepared to appoint one staff person to serve as the primary contact for this program
as well.
FINANCIAL CONSIDERATIONS
City Investment: (based on 7 city participation)
1st year investment $750 per city
?.nd year and beyond estimated $600 per city
10550 WAYZATA BOULEVARD · MINNETONKA, MINNESOTA 55305 · (612) 540-0234
Crystal, Golden Valley, Hopkins, Medicine Lake, Minnetonka, New Hope, Plymouth, St. Louis Park
OTHER CONSIDERATIONS
Benefit to Participating Cities:
* Access to property tracking system for $1,250 less than setting up independently first year.
* Constantly growing data base
* New ability to r.espond to inquiries regarding space available
* New ability to generate comprehensive reports on available space in city
* Access to comparison market data on space available
Benefits to TwinWest Chamber * Excellent business retention and recruitment tool for Chamber
* Ensures access to necessary information by member cities
* Provides quality service at discounted price for member cities
* New ability to respond to inquiries to Chamber office about space
* Access to market comparison data on space available
CONCLUSION
The TwinWest Chamber of Commerce views this proposed partnership as an asset to everyone involved.
This partnership provides '"ouying power" to get a quality tool for business retention and recruitment at
an affordable price.
Our meetings with the representatives from IVIN REJ have been impressive and our decision to work with
them is based on a more competitive price and the customer service they have provided already. They
are eager to make this program work and are willing to be very flexible in order to put together this
unique partnership and to serve our needs as we progress with the system.
TwinWest does not intend in any way, nor does it encourage the cities, to compete with our area real
estate brokers. We are merely t~ying to provide a service to keep information about opportunities flowing
to those who inquire: TwinWest will continue to provide a list of member brokers, along with the new
space available information, when responding to inquiries.
December 1 Proposed contracts submitted to cities for approval
December 31 Commitments received from participating cities
January 1996 Program distributed to TwinWest and participating cities
June 1996 Meeting to review effectiveness, make suggestions for improvements
December 1996 Option to renew contract for second year
Larry S. Dowell, President Authorized Signature
TwinWest Chamber of Commerce City of New Hope
TwIN VV.'--- ST
CHAMBER OF COMM E RCE
December 4, 1995
Mr. Kirk McDonald
City of New Hope
4401 Xylon Avenue North
New Hope, MN 55428
Dear Kirk:
Thank you for your patience in coordinating the process for a property tracking data base
program. We have come to a formal agreement, pending your approval, with Minnesota
Real Estate Journal to purchase their property tracking data base for one year beginning
January 1, 1996, with an option to renew at the end of each year for continued service.
We are now asking you to approve the enclosed contract so that we can go forward. Our
partnership would require TwinWest to be the primary user of this system. Minnesota
Real Estate Journal has agreed to then consider each TwinWest member City an additional
facility at a very reduced rate. This would allow your city to receive this data base at a
fraction of the regular cost through TwinWest.
Please review the enclosed proposal, sign and return with payment as soon as possible.
Feel free t° call me with any questions related to the system or the enclosed contract.
Sincerely,
'~~ennifer Hearon
Director of Community Development
10550 WAYZATA BOULEVARD 4, MINNETONKA, MINNESOTA 55305 · (612) 540-0234
Crystal, Golden Valley, Hopkins, Medicine Lake, Minnetonka, New Hope, Plymouth, St. Louis Park