110899 EDA Official File Copy --
CITY OF NEW HOPE
EDA MEETING
City Hall, 4401 Xylon Avenue North
November 8, 1999
President W. Peter Enck
Commissioner Sharon Cassen
Commissioner Don Collier
Commissioner Pat LaVine Norby
Commissioner Mark Thompson
1. Call to Order
2. Roll Call
3. Approval of Regular Meeting Minutes of October 25, 1999
4. Discussion Regarding Proposal by Eagle Crest Northwest, Inc. to Develop City-Owned
Property Near 52® Avenue and Pennsylvania Avenues)
5. Resolution Approving City of New Hope 2000-2002 Official Resident Guide/Business
Directory Contract (Improvement Project No. 666)
6. Adjournment
CITY OF NEW HOPE
4401 XYLON AVENUE NORTH
NEW HOPE, MINNESOTA 55428
Approved EDA Minutes October 25, 1999
Regular Meeting City Hall
CALL TO ORDER President Enck called the meeting of the Economic Development Authority to
order at 7:55 p.m.
ROLL CALL Present: W. Peter Enck, President
Pat LaVine Norby, Commissioner
Sharon Cassen, Commissioner
Don Collier, Commissioner
Mark Thompson, Commissioner
APPROVE MINUTES Motion was made by Commissioner Norby, seconded by Commissioner Collier, to
approve the Regular Meeting Minutes of October 11, 1999. Voting in favor:
Cassen, Collier, Norby, Thompson; Abstained: Enck. Motion carried.
IMPROVEMENT President Enck introduced for discussion Item 4, Resolution Approving the Cooper
PROJECT NO. 662 Gym Expansion Development Agreement and Facility Use Agreement
Item 4 (Improvement Project No. 662).
Mr. Dan Donahue, City Manager, stated if the EDA adopts the resolution
approving the development agreement and the facility use agreement, then the City
and School District can start the Cooper Gym Expansion project.
He stated the City has agreed to the expenditure of up to $3.25 million on the
Cooper gyms expansion project. In exchange for the development dollars the City
has exclusive access to the facility on evenings and weekends. The School District
will maintain and cover all operational costs for the next 40 years.
Commissioner Collier asked the City Manager to explain the School District's
inability to enter into long-term agreements.
Mr. Donahue stated state law restricts School Districts from entering into contracts
that exceed two years. He explained that as a result of discussions with the School
District, the City has come up with a plan whereby the District will enter into an
agreement with the City with the intent of maintaining the agreement for a 40-year
period. If the School District terminates the agreement at any time during the 40-
year period, the facility use agreement sets forth a repayment schedule in which
the School District would repay the City for those years remaining on the 40-year
schedule. With the repayment schedule in place then the City is protected for its
investment and it shows that there is a serious intent on both sides to honor the 40
year commitment. He illustrated the repayment schedule based upon this
agreement.
Commissioner Cassen questioned cost overruns and liability issues.
Mr. Steve Sondrall, City Attorney, clarified that the School District will have to
pay for any cost overruns or re-nego~te the construction contract.
New Hope EDA October 25, 1999
Page 1
Mr. Sondrall stated both the School District and the City will carry liability
insurance coverage. Any incidents at the facility will have to be reviewed on a
case-by-case basis to determine responsibility. He stated both parties are protected
by statutory limitations on liability exposure under the law for damages.
Mr. Walerius agreed with Mr. Sondrall's comments.
Commissioner Thompson asked how the money would be handled if the School
District terminated the agreement and repaid the funds in accordance with the
repayment schedule.
Mr. Donahue stated he believes any funds back to the City would still be
considered TIF funds and would have to be dispersed to the County for
redistribution.
Mr. Donahue pointed out that there are project-related costs other than the
gymnasium facility. He illustrated "Exhibit E" outlining the percentage of
responsibility between the City and School District:
City ISD 281
Site Improvements
· Construction, parking and drainage, perimeter 100% 0%
walks, plantings along 474 Avenue, utilities, and
related work
· Accessible Route to ballfields (and related work) 30% 70%
Building Construction
· Gymnasium Facility Construction 100% 0%
Tennis Court Construction
· Construction of 7 tennis courts and related work 30 % 70 %
· Expanded fencing, screen planting, access paths 30% 30%
and drainage and related work
Mr. Donahue stated the City's commitment is $3.25 million and cannot be
exceeded.
Mr. Sondrall pointed out an important factor regarding the cost sharing
arrangements. He stated if the $3.25 million of the City's contribution is used for
the cost of the gym, then the City would not share in any other costs regardless of
the listed percentages.
Commissioner Collier questioned the time line based upon state law changes
relating to the use of TIF funds.
Mr. Donahue stated the City has been working closely with bond counsel on the
project. He stated the development agreement complies with state law regarding
the use of TIF funds for community facilities. The agreements must be executed by
the end of this year even though the project will not start until year 2000.
EDA RESOLUTION Commissioner Collier introduced the following resolution and moved its adoption:
99-11 "RESOLUTION APPROVING TIlE COOPER GYM EXPANSION
Item 4 DEVELOPMENT AGREEMENT AND FACILITY USE AGREEMENT
(IMPROVEMENT PROJECT NO. 662)." The motion for the adoption of the
foregoing resolution was seconded by Commissioner Norby, and upon vote being
New Hope EDA October 25, 1999
Page 2
taken thereon, the following voted in favor thereof: Enck, Cassen, Collier, Norby,
Thompson, whereupon the resolution was declared duly passed and adopted,
signed by the president which was attested to by the executive director.
PROPERTIES NEAR President Enck introduced for discussion Item 5, Discussion Regarding Property at
55TH/WINNETKA 5550 Winnetka Avenue North and Other Properties on East Side of Winnetka
Item 5 Between 5340 and 5550 Winnetka.
President Enck suggested that the City consider purchasing properties as they
become available in this area. He recommended potential acquisition of the
commercial property at 5550 Winnetka and suggested land banking it with other
properties until there is sufficient land to redevelop underutilized properties.
Mr. Donahue, City Manager, indicated there is no defined project although the
EDA has previously approved expenditure of EDA and TIF dollars for housing
purposes in this area. He recommended purchasing properties as they become
available and seeking community and neighborhood input on ideas for the future of
this area relative to housing.
The consensus of the EDA was to acquire properties on a willing seller/willing
buyer basis. Discussion ensued regarding the need for communication to area
residents and to emphasize that the City does not intend to force any property
owners out of their homes.
ADJOURNMENT Motion was made by Commissioner Norby, seconded by Commissioner Cassen, to
adjourn the meeting. All present voted in favor. Motion carried. The New Hope
EDA adjourned at 8:25 p.m.
Respectfully submitted,
Valerie Leone
City Clerk
New Hope EDA October 25, 1999
Page 3
REQUEST FOR ACTION ~
Originating Depaxtment Approved for Agenda Agenda Section
EDA
Community Development ~
11-08-99 Item No.
Bltiirk McDonald By:. 4
DISCUSSION REGARDING PROPOSAL BY EAGLE CREST NORTHWEST, INC. TO DEVELOP CITY-
OWNED PROPERTY NEAR 52ND AND PENNSYLVANIA AVENUES
ACTION REQUESTED
Staff request to discuss with the EDA a preliminary proposal that has been received from Eagle Crest
Northwest, Inc. regarding the potential development of the city-owned property near 52nd and
Pennsylvania Avenues to determine if the EDA has an interest in developing this site.
POLICY/PAST PRACTICE
The City received a concept proposal for the development of this property in the spring of 1998 for a 40-
lot attached single-family home development. The City Council conducted a work session on April 20,
1998, (minutes attached) and the majority of the Council responded at that time that you were not
interested in developing the parcel with the concept presented and indicated that the land should be left
as vacant property. A different developer has now approached the City with a somewhat different
concept and staff wants to inquire if the EDA's position on the development of the property has changed
or not.
BACKGROUND
The City owns the seven-acre vacant parcel south of 52® and Pennsylvania Avenues and north of the
49th Avenue railroad tracks. The site is zoned R-l, Single Family Residential, and is identified as a
potential Iow density residential development site in the Comprehensive Plan.
As the EDA is aware, one of the goals outlined in New Hope's 1996 Housing Action Plan was to identify
potential locations where higher value homes and alternative housing options such as medium density
units would be appropriate. Another goal identified was to promote a range of owner-occupied housing
options, in addition to single-family homes, by encouraging alternative housing types including medium
density townhome and twinhome units. Similar goals are outlined in the 1998 Life Cycle Housing Study
completed by Nancy Reeves. Excerpts from these studies are attached for your information. The
recently adopted Comprehensive Plan Update contains the following residential goals/policies related to
this proposal:
MOTION BY ~ SECOND BY
,
III111 I I IIII [ 1 [ r' - ~RFA-O01 ~
Request for Action Page 2 11-08-99
Goal 1 Provide a variety of housing types, styles and choices to meet the needs of New Hope's
changing demographics.
Policies:
A. Through infill development and redevelopment efforts, increase life cycle housing opportunities not
currently available within the City (i.e., high value housing, townhomes).
B. Promote medium density attached housing to address the needs of an expanding empty nester or
independently living elderly population.
C. Continue the City's efforts to provide special needs housing for people with various types of
disabilities.
Several months ago representatives of Eagle Crest Northwest, Inc. and Land For Sale, Inc. met with city
staff to inquire about residential development/redevelopment opportunities in New Hope. Staff provided
them with information on several properties and identified various gaps in the City's housing stock. They
responded with the attached preliminary proposal to fill the needs for owner-occupied housing for the
55+ age group and those needing accessible housing. They have had their engineer prepare a
preliminary site plan for 30 one-level townhouse units in seven 4-unit buildings and one 2-unit building.
The units are designed for the empty-nester population. Model floor plans show that each unit would be
approximately 1,500 square feet in size and the homes would sell in the $135,000 range. Staff have
estimated that townhome units in this price would generate approximately $1,625 per unit in taxes per
year or $48,750 for 30 units. This would equate to approximately $12,000 in additional tax revenue that
would be returned to the City. Eagle Crest builds about 200 townhomes per year and recently completed
a project in Shorewood.
Representatives from Eagle Crest will be present at the EDA meeting to answer questions about their
proposal. They are not requesting any financial assistance from the City at this time. Staff requests that
the EDA again consider whether or not you would favor the development of this property or not, in light
of the new proposal. If the EDA is interested in this proposal or in developing the property in general,
staff recommends that an appraisal be completed on the property to determine the value of the land.
ATDACHMENTS
· Location Map
· Eagle Crest Proposal
· Comprehensive Plan Excerpts
· Housing Action Plan Excerpts
· Life Cycle Housing Study Excerpts
· 1998 Council Minutes
-~ f i R-1 Single Family
~ J R-2 Single and T~
~'-' : ~ R 3 M di De
~ -'~- ~ , - ................
' ::'~ ~ ~ R 4 High Density
I~AND::FOR LAND .FOR SALE, INC.
SALE;:JN.C. A real estate company spedalizing in land.
Laurie E. Karnes, Broker
P.O. Box 1958, Maple Grove, MN 55311
Phone: (612)420-4757 Fax: (612)420-9792
September 27, 1999
Daniel J. Donahue, City Manager
City of New Hope
4401 Xylon Avenue North
New Hope, MN 55428
Dear Mr. Donahue,
We'd like to help the City of New Hope fill the need for owner-occupied
housing for the 55 + age group and those needing accessible housing.
I represent Eagle Crest Northwest, Inc. Eagle Crest builds about 200
townhomes a year and are excited about the possibility of building in New Hope.
We have met with Kirk McDonald and Doug Sandstad regarding your "Pond Place"
site, walked the property and had our engineer do a preliminary layout for 30
townhouse units. We provided Doug with a set of blueprints for the Townhomes.
Kirk and Doug had suggested zoning for. Elderly Housing which is great for
Eagle Crest. These townhome units are designed specifically for Empty Nesters.
They offer one level living and are designed for easy upgrades for handicapped
residents. The homes are projected to sell in the $135,000 range and are
pictured on the back of the enclosed color brochure.
Doug and Kirk told us about a previous proposal for Pond Place. However,
it didn't appear that the previous builder specifically addressed your 55+ and
accessible housing needs. Eagle Crest does.
Eagle Crest is willing to pay market rate for the land with no public
assistance. We'll bring you a beautiful development that will provide needed
housing choices to your current 55 + and handicapped residents.
Please call me to see how we can best move this proposal forward.
Sincerely,
Laurie E. Karnes, Broker
LAND FOR SALE, INC.
enc: Eagle Crest brochure, traffic study, site plan, brochure from Shorewood
Ponds
cc: Kirk McDonald and Doug Sandstad.
SEF-27-1999 13:02 BROOK P~K Gl2 ~93 ~G P.Ol/O2
Quality One Level Townhomes
SHO~ WO OD PONDS
S~OREWO0~
Tire VtlI~ of Shor~wood Ponds w~e thoughtfully ~lgFed to provl~
~re-free, $ta~-fr~ ll~htg built wlth quallty materi~ at an affordabl~ pdctl
~W~~ _~,~ttt ~ ~ ~,~ ~. ~ ~ ~-~' .~,.,
R~m . .
'~ , ~.P, . , ..
R~m Patio ', '
~::.
~~~-- 1460 SQ. ~.
INCL~ES $~ ROOM
~ CopyrighI
S~IO~[WOOD
~o.~,, m; ~ Model Home
SATz. TO T~~.
1-5
OR BY ~POI~NT
SfB~-27-1999 I~: 02 ]~ROOK Pi~RK 612 ~gB 45-36 P. 02/02
~~ ~CLUD~D ~ E~RYE!IO~WOOD PONDS ~L~ ~DKNDUM
Kitchen Mechani~l I St~ctu~i
* Whirlp~l applianc~ - whi~e o~ white ~, * C~nttal ~t conditioning
* Sdf-cl~ing elcc~i~ or gas rang~ * Gas force-air ~wn draR h~fing
* I g' ~t-f~ refri~ator with ~Y, ~i~t
* Micwwaw oven W/fa~ built-in * I00 AMP ei~vi~l
* Dishw~l~ & garbage dDp~al * 40 gallon g~ walcf
* C~t~ ~ ~k ~abine~ w/stain ~ho~ce * Copp~ plumbing wat~ ~st~
* Cuing ~ard built-ill * Plumbing l~p for futu~ wateI
* C~e old.orator ~untegop * Choi~ o.fg~ or ~iz
* Double white po~elain cast-iro~ si~ * D~er v~ ~ ou~i~
* ~lta s~g~i~er ~aucet & sprayer · * ~aih f~ - e~ust to'ou~ide
* Wat~ lin~ for optto~l ice.key * St~ ~u[a~ ~i~ ~lel fret d~r
~ with fl~dbolt 1~ for your s~uri~
Bath · Concrete fou~afion
* Car~fr~ fib~glass ~bs & show.rs * Foun~fion ~uht~ to R-10
* Obscure glass door ~ shower * R~4 c~il~g & R-~ wa~
* D~ sin~lewr ~uc~ * ~" t~l on ~ff~ & ~on walls
* ~ti-s~ld mb/s~w~ valv~ for your sa~ly * Sturdy e~ci~nt 2 X
* Cellng ~ust f~ * R~ v~n~ & aui~
* Custom ~8e oak v~iti~ * 25/~2" w~or/fim barr~ structur~
* Full tmt~ v~ty mirror and liihi sh~ing
* ~sy care n~wax v~nyl flooring For Your P~ce of Mind
* Outage d~r open~ wl~
Interior * Photo cell ~re~ li~ts f~ yo~ s~uri~
* Ceiling ~a w/iig~ in s~oo~ * Han~cap killy d~ & lev~ ~ndi~
* Vault~ ~ilin~ in lv~ di~in~su~m * Ext./ye pan~ & clot
* WaC-in mas~ b~r~m ctos~ * ~ ~ a~ ~
* Lever h~dl~ on ~rs * D~dbolt d~
* Prln~n oak trim * Sm~ dot.tom
* ~6" fi~h oak d~rs - han~cap ac~sible * Private ~ra~ enuanc~ & utiliti~
* D~tor light ~tures * Ci~ wat~, Ciw s~w~ and Blacktop ~ and Paid
* ~ ~lephone & ~ cable outl~ * Natur~ g~ ~d UMcr~ound ~iti~
* Pront d~rbdl chi~ * 1 y~r wa~n~ on ~Icri~s & ~rkma~Mp
* Car~ & V~yl fl~rMg choic~ * 2 y~r w~fan~ oa m~hanical systems
* Two coa~ of Latex Pa~t · · ' Pr~los~g orlmmlon ~-~
~xterlor Homeowners ~sociation
* C~e f{~ vfi~yl sidZg ~d alumZui~
so~t & leach ~im All 0~S ae~ aut~ti~Jly M~rs
* Fro~ d~i~ wi~ brick ~ shutters cf ~e SH~W~D ~NDS
* V~I widows with w~dow ~ds Hom~
bctw~ glass'layers The $8~ Monthly Fu
* Imulat~ glu~ vinyl patio door
* R~ panel, imula~ ~I front door * I~ur~ce on Buildln~ & Orounds
* D~orator ~I~ cxt~ior garag~ light
* Lawn Mo~g
Cm~ur~ on photo ~¢1I. for your s~urit~ * Tr~h Pi~-up
* I wat~rp~of ~FI ¢~¢ult ~aet in patio area * $~ R~val
* I ~ostpr~Fouuid~ faug~t ' ban~¢a~ Maiat~an~
* At~ 2 ~r ~mgc . : * Undcrgr~nd SprY/ag
* ~ panel ~ gea~ d~r * Ex~ior Buil~ Ma~anco
* ~phalt dfl~way ~ ~r~t, walk * ~s~iati~
and griva~ ~czm~ ~tio * Ad~strttiv~ Cos~
* Pr/yam $tr~ a~ ~n grou~s
* Fully I~d~ap~ ~d $odd~ law~
* Automati~ spr~r syst~ for lawn
* Front ~tt~ and
......... ~ ~.~c nL~PLAYED IN T~KMODEL$
October 13, 1997
Mr. John Gleason
Eagle Crest Northwest, Inv.
PO Box 47333
s R w INC. Plymouth, MN 55447
Subject: Residential Traffic Generation'
D~ar Mr. Gleason: .
As you requested, We have'investigated'the ,t~.6 generat, i~n characteristics
associated with Single' family detached' and elderly housing types of land uses.
The best information We could find is docUmented in the Institute of
Transportation Engineers informational report' entitled Trip Generation (Sth
Edition, 1 991). Please note that'this report is the most widely used source for this
Planning kind of information, in .the transportation engineering industry because
rrans~o~a~on what is considered'to be objective data about the trip making characteristics of a
EnSineerinS wide variety of land uses.'In addition, wehave regularly used'the information in
U~ba~ r>es~s~ this report to complete liaffic impact.studies', for both private (OPUS, Wal Mart,
Cub Foods, Holiday Companies'~.etc.) and public 'sector (MnDOT, Met Council,
Thresher Square City of Minneapolis, City-of Edina, etc.)' clieflts.
700 Third Street So. this report has never been seriously 'challenged.
Minneapolis, ' '
~ s~s The trip generation rates for the 'single familY., detached and 'elderly.housing land
612/370-0700 uses are documented in Table 1.
Fax 612/370-1378 peak hour) for the single family detached land'use are higher in all cases than the
~n~er trip rates for the elderly housing. '
Milwaukee
~nneapo,is The total estimated trip generation for the specific land Use.scenario you cited (22
~e,~,~k units of single family detached vs. 70 units of elderly, housing) is documented in
~ando Table 2. The data indicate that'the total nUmbei: of trips generated by the 22 units
~ho~× of single family' detached housing is'in al! case~ (week day;' week end ani:t peak
Portland hour) greater than the total nUmber .of, triPs genemtedby 70 ~units of elderly
~.n ~eso housing.
Seattle
I hope this information proves sufficient, piease call ii'yOU have any further
questions.
Sincerely,
BRW, Inc.
Howard Preston, PE
Vice President Traffic Engineering
TABLE 1
Trip Generation Rates
~a"i~l~.~.ou.~:~ r~a~ou.d~I ~!h~b:~b~ ~
Single Family 9.55 50% 50% 1.02 64% 36% 10.19 50% 50% 0.96 54% 46%
Detached
Elderly Housing NA NA NA 0.08 62% 38% 2.51 50% 50% 0.30 NA NA
Attached
Source: Trip Generation Manual, Fifth Edition, Institute of Transportation Engineers, 1991.
TABLE 2 .'.:~ ,..
Trip Generation Results
Single Family 22 210 105 105
Detached
Elderly HousingAffached 70 INA INA NA I 6 I 4 21176188 88 I 21~ NA NA
BRW, Inc. 10/13/97
Ir
PROPOSED LAND uSE
LEGEND
~V city Boundary
~ Low Density Residential
~ Low Density / Medium Density Residentiai
~ Medium Density Residential
~ High Density Residential
~ Commercial
~ Industruial N
~ Public & Semipublic
~ Parks & Recreation
~ Lakes
I---'-] Vacant
i I Out side City limit
0.1 0 0.1 0.2 Miles
Source: Northwest Associated Consultants
October 1999
City of New Hope Comprehensive Plan Update
Development Framework
31
BROOKLYN PARK
FUTURE DEVELOPMENT
AND REDEVELOPMENT
SITES
Residential Opportunity
Commercial Opportunity
Industrial Opportunity
Commercial / Industrial
Opportunity
Deteriorating / Blighted Areas
Underdeveloped Areas
Vacant Areas
·
i Source: City of New Hope
·
i
'~ October 1~7
~ Base Map: 0 1000 2000 3000
Bonestroo Rosene ~_- -- '.
AndeHik & Associates SCALE I N FE ET
City of New Hope GOLDEN VALLEY Comprehensive Plan Update
45 Inventory
Land Use
The City parks are separately classified in the land use table as parks/recreation space
although are nonetheless public facilities. These areas encompass 5.2 percent of the
City's total land use area. The park areas will be discussed in detail in the Community
Facilities section of this document.
VACANT LAND
The City has identified 19 developable vacant lots within the City of New Hope. The total
acreage of these lots is 28.38 acres. Of this 28.38 acres, 17.5 acres are industrial vacant,
.4 commercial vacant, and 10.68 acres of residential vacant. With the small percentage
of vacant land available, the City has identified (on the following maps) future
developments and redevelopments for the various land uses.
VACANT LAND
Acres
Industrial: 17.5
9200 49th Avenue North 2.7
7550 49th Avenue North 4.6
9001 Bass Lake Road 2.9
5501 Boone Avenue North 3.0
2919 Nevada Avenue North 2.0
7500, 7516, & 7528 42nd Avenue North 2.3
Commercial: .4
5551 Louisiana Avenue North .4
Residential: 10.48
7849 49th Avenue North .6
8808 41st Avenue North .2
7813 Angeline Drive .25
7819 Angeline Drive .15
City of New Hope Comprehensive Plan Update
Inventory
43
Land Use ~r
4864 Flag Avenue North .25
7621 Bass Lake Road .7
5530 Sumter Avenue North .4
5559 Sumter Avenue North .35
"Pond Place" Unplatted . 7.0 _
7621 62nd Avenue North .28
TOTAL 28.38
Source: City of New Hope (February 1998)
NOTE: 6 of 11 lots are City-owned - 9.03 acres
HISTORIC SITES
The State Historical Preservation Office at the Minnesota Historical Society was contacted
to identify any historical significant sites in New Hope. No historic property, sites, or
structures were registered in the State or National Register.
City of New Hope Comprehensive Plan Update
Inventory
44
Plannin~l Districts
PLANNING DISTRICT 6
This district's borders are Winnetka Avenue to the
west, the C.P. Rail System to the south, and
Crystal to the east and north, with a jagged
northem border. District 6 is primarily Iow density
residential with areas of multi-family residential
and commercial development scattered along Bass
Lake Road. The following recommendations are
offered for Planning District 6.
1. The Iow density residential neighborhoods
in District 6 are generally in good condition,
however, two Iow density redevelopment
target areas have been identified within
Planning District 6. In addressing the Iow
density residential land uses in District 6,
the following recommendations are made:
a. The City will aggressively promote private reinvestment in the existing single
family housing, through housing renovation seminars and programs, and the
through the enforcement of the Point of Sale Housing Maintenance Code.
b. Scattered site housing renovation and redevelopment will be pursued on
selected lots within District 6.
c. The City has targeted the Iow density residential area along Bass Lake Road
and the Bass Lake Road extension. This area is characterized by small
homes in marginal condition on large lots. The City will seek to acquire and
redevelop these sites as new Iow to medium density residential land uses.
d. A second Iow density residential area targeted for redevelopment consists
of a number of very deep lots along Winnetka Avenue between Bass Lake
Road and 53rd Avenue. The redevelopment of this area is intended to
alleviate poor housing conditions, improve access onto Winnetka and more
fully utilize the available land.
city of New Hope Comprehensive Plan Update
Development Framework
89
Plannin¢ Districts
(~'
e. New iow density residential land uses will be encouraged on the remaining
vacant parcels in District 6.
2. The medium and high density residential land uses in District 6 are located along
Bass Lake Road. Inspection of these land uses find these areas in various states
of disrepair. The renovation of medium and high density land use in District 6
includes:
a. The City is currently participating in the redevelopment of a blighted non-
conforming medium density residential site located along Bass Lake Road
between Nevada and Pennsylvania Avenues. This redevelopment is being
undertaken with a non-profit organization along with the cooperation of lSD
281 and the City of Crystal. This project provides a working example of
projects that will provide a much needed housing resource and correct land
use infrastructure concerns. The proposed land use plan has been modified
to illustrate the resulting medium density land use for the site.
b. A second undeveloped target area involves a high density residential site
located along Winnetka Avenue north of Bass Lake Road. This site displays
declining building and site conditions. The City will pursue building
renovation and/or redevelopment as conditions permit.
3. Within Planning District 6, an aggressive strategy for enhancing the commercial
character along Bass Lake Road is recommended including:
a. Expand the commercial land use patterns along Bass Lake Road to increase
the land area for commercial redevelopment.
. b. Assemble and redevelop smaller commercial sites to create larger
commercial lots for contemporary retail, service and office uses.
c. In cooperation with the City of Crystal, establish a commercial streetscape
that enhances the overall character of the Bass Lake Road commercial
corridor.
City of New Hope Comprehensive Plan Update
Development Framework
90
Cornrnunity Perspectives
· Land use compatibility issues exist between the residential neighborhoods and the
industrial land'uses along 54th Avenue.
Distric~
District 7 consists primarily of single family land uses with a few commercial properties
along Bass Lake Road.
District 7 Issues
· Single family homes located along Bass Lake Road and Bass Lake Road extension
east of Sumter Avenue have been identified for redevelopment.
· Deep single family lots along Winnetka Avenue represent an under-utilized land
resource that may create present or future redevelopment opportunities,
· Direct lot access onto Winnetka Avenue presents some traffic safety concerns.
· Pond Place presents a sizeable vacant parcel for future development.'~
City of New Hope Comprehensive Plan Update
Planning Tactics
31
CITY OF
NEW HOPE
HOUSING POLICY ACTION PLAN
~}UNE 1996
PREPARED E~Y:
NOR3~WEST ASSOCIATED CONSULTANTS, INC.
SUITE 555
5775 WAYZATA BLOULEVARD
ST. LOUIS PARK, MN 55416
ACTION PLAN
INTRODUCTION
A last but ongoing section of the Housing Policy Action Plan is the development of an
Action Plan intended to bdng about a realization of housing goals and resolve issues
defined in previous sections of this document. The implementation of the Housing Policy
Action Plan involves detailing the programs, initiatives and actions to be pursued and
implemented to address the identified housing issues in the community and lay the
groundwork for the plan's administration and life-cyCle. This section is intended to be
utilized by the City in organizing the pursuit of initiatives, actions and programs most
applicable to addressing the goals and needs of housing in the community. As such, it
should be updated continuously as existing housing issues are resolved and new issues
arise, and new programs and funding sources become available and existing resources
terminate.
INITIATIVES AND ACTIONS
An initial task of the Action Plan is to establish a detailed listing of initiatives and actions
which are needed to address the housing issues of the community. The following list wes
derived from the issues cited previously in the Inventory and Issues sections of the
Housing Policy Action Plan. This listing provides community decision makers with a full
scope and perspective of the City's housing needs. Upon the basis of this list, a well-
founded determination may be made relative to the activities which are considered to be
of greater importance and which may be undertaken within the fiscal and personal
resources which are available. In this regard, the fol!owing list of initiatives serves as a
reference for continued review and updating as a means of addressing the. City's current
and future housing issues and goals. New initiatives and subsequent actions which are
developed to address current or future housing issues should be added to the list just as
initiatives which are no longer necessary or ineffective to address issues should be
removed.
Initiative #1 - Housing Maintenance
As New Hope may be described as a nearly fully developed community, the primary focus
of the City's housing efforts will be continued maintenance and enhancement of the
existing housing stock and residential neighborhoods. Efforts to promote the continued
maintenance and enhancement of the existing housing stock include the following actions:
1. The Housing Maintenance Code shall continue to be enforced on a point-of-sale
and complaint receipt basis as a means of preserving and enhancing the existing
housing stock.
HOUSING POLICY ACTION PLAN 41
ACTION PLAN r.~-
for the improvement of neighborhoods exhibiting concentrated r
2.
Develop
strategies
areas of housing deterioration identified in the Housing Condition Survey through
rehabilitation and possible redevelopment, r'
3. Proactive pursuit of housing maintenance rehabilitation and redevelopment utilizing
available City resources, as well as regional, state and federal programs and r
resources.
4. Utilize tax increment financing as a tool for generating local financial resources to r
support housing projects and activities.
5. · Continue to promote private sector maintenance, rehabilitation and redevelopment r
of existing properties through improved communication of available programs,
community education and events (i.e., community clean up days, construction fairs,
etc.)
6. Develop programs to provide direct housing maintenance assistance to households
incapable of performing the work themselves, through financial programs, and work-
help volunteer programs. '--
otion range of housing options, including medium density
townhouse and twinhouse units, multiple family owner occupied housing units and higher
value housing. Actions to be used to implement this initiative include:
1. Attempt to identify potential locations where higher value homes and alternative
housing options such as medium density units would be appropriate. These
locations should take into consideration the amenity characteristics of the ~-.
community.
2. Utilize medium density housing options as a redevelopment alternative in blighted
areas. The increased density of medium density housing options may serve to
make such redevelopment projects more financially feasible.
3. Promote a range of owner occupied housing options, in addition to single family
homes, by encouraging alternative housing types including medium density
townhome and twinhome units and condominium apartments. "
CITY OF NEW HOPE
ACTION PLAN
fiafive ~L~ * Susl~ined Communi -
Stabilize and sustain the community through the promotion of New Hope as a family
community with a good quality of life, strong neighborhoods and a wide variety of housing
options which are in good condition over a range of values. Pursuit of this initiative shall
be accomplished through the following actions:
1. Provide a range of housing options and densities which address the needs of
individuals at all stages of the life cycle.
2. Encourage young individuals and families to reside in the community by developing
programs to assist first time home buyers with the and/or
purchase
maintenance
of
single family homes in New Hope.
3. Strengthen the character of individual neighborhoods and the overall community
through the provision of financial and maintenance assistance programs, continued
code enforcement and community education efforts.
PROGRAMS
The programs listed below are currently in use or are available and may be used in the
City of New Hope, as market factors allow, to assist the City in implementing its housing
policies and initiatives in the community. As with the initiatives and actions outlined above,
the programs listed below are a reference for continued review and consideration. New
programs which become available and are applicable in New Hope should be added to the
list just as programs which are no longer available or applicable should be removed.
Housing Assistance Programs
Federal Government Proqrem~,
· Section 8 vouchers and certificates programs
· Shelter Plus Care (S+C)
·
·
Minnesota Housin0 Finance Agency Pro_oram~
· Minnesota Mortgage Program
· Home Ownership Assistance Fund
· Urban Indian Housing Program/Tribal Indian Housing Program
· Purchase Plus Program
· Minnesota Urban and Rural Homesteading Program
HOUSING POLICY ACTION PLAN 43
Prepared by
Nancy Reeves and .Associates
November, 1997
Housinf Needs by Ale GrouD
In/'ormafi~ ~)ut the age groups of a population can be used to project the types, of
housing that w/Ii be needed in the conmmn/ty. Housing needs can be roughly equated to
Ale GROUP Housin2 Needs
18-24 - New Households AffOrdable Kenul Housing
25-34 - First-Tnne Homeboyers Starter Single-Fsnn'iy Homes, Attached or
Detached, or Renain in Rental Housing
35-54- Move-Up Homebuyers Move-up Single-Family Homes
55-64 - Empty-Nesters Remain in Single-Fann3y Homes or Move to.
Attached Housing
65+ - Older Residents Remain in Single-Fswn'ly Homes, or Move to
Attached Owner.qhip, or Rental Housing
To test the housing type needs and preferences of the age groups descn~ed above, the
1990 Census can be consulted for information on ownership and rental housing, by age of
the head of household. For each age group, the Census provides the number of
households actually living in rental, or owner-~'?, housing in 1990. This information is
shown in Table Sbt
Table Six
Ownership and Rental Housing by Age Group, 1990
City of New Hope
Age Ownership - Number Rental - Number of
Group of Households and Households and
P~eent of Age Group Percent of Age Group
15-24 20 - 3.4% 572 - 96.6%
25-34 670- 26.5% 1,860 - 73.5%
35-54 2~312 - 74.0% 813 - 26.0%
55-64 1,082- 81.1% 252- 18.9%
65+ 639- 37.0% 1,087 * 63.0%
Totals 4,723 - 50.7% 4,584 - 49.3%
Source: 1990 Cereus, Metropolitan Council
Not surprisingly, households in the 35-54 and 55-64 age groups are primarily home
owners, with 74 percent and 81.1 percent, respectively. At the ~me time, a large share of
the younger population groups, ages 15-24 and 25-34, are renters, with 96.6 percent and
73.5 percent, respectively. Older people, those ages 65 and over, are most ot~en renters
also.
Hon_tine Needs in New Hope in the Year 2010
P~ulation Chris_es
Betwe~ 1990 Ind 2010, the population of New HOpe will show very lirde change, going
from 21,853 to 22,000 people, tn increase of 147 people. In households, the increase will
be from 8,507 in 1990 to 8,700 on 2010, an increase of 193 household~ In housing units,
snowing for stmdard vacancy rates, about 298 additional housing ,mits will be no. led, for
a total of 9,135 units by 2010, including the 42 housing units added since 1990.
Based on the population forecasts, the City of New Hope will have considerable increases
in the 35-54 (Move-up Buyer) tnd 55-64 (Empty-Nester) age group~ At the same rime,
the 18-24 (N~v Household) tnd 25-34 (First-time Home Buyer) groups win decli~, e
somewhat and the 65+ (Older) group ~ show a slight decline.
The New Ho~_e Housin_a S _u~_ !V
The types of housing available in New Hope are shown in Table Two, page 4. Another
way to look at the New Hope housing supply is using the categories used by the
Metropolitan Council for the Livable Communities Act to det~,,..:,,e the avn,qsbility of
affordable and life cycle housing in the co~. These will be the categories used to
forecast the future housing needs for the city. According to the Council, 92 percent of the
city's single-fangly housing is affordable to households at g0 percent of the area's medin,~
income, and 41 percent of the rental housing is affordable to households at 50 percent of
the medis,, income. Blending this information with the basic housing type data in Table
Two provides a more detailed look at the housing avniisble in New Hope. See Table Six.
Table Seven
Housing Supply - City of New Hope
Housing Type Number of Units
'Total Housin~ Units 8,837
Total Owner-occupied Units 4,723
Total Affordable Owner-occupied 4,345 - 92% of owner-occ. ~mits
Units
Total Rental Units 3,784
Total Affordable Rental Units 1,551 - 41% of rental units
· Total Attached Housin~ Units 4,242 - 48% ofsn un/ts
Total Detached Housin~ Units 4,595 - 52% of all units
Source: 1990 Census, Metropol/tan Council
11
h is noteworthy that a large majority of the owner-occupied housing units are considered
affordable to households at 80 percent of median income. These are housing un/ts valued
at $115,000 or less in 1995, affordable to households with incomes of S40,000 or less. At
the same ~ while the city has a well above-average supply of attached rental units, less
than half of these ,mits, 41 percent, are considered affordable to households with incomes
of $~,000 per year or les~ F'mnlly, it is ofnote that the city has only a relatively small
supply of non-rental attached housing unit~ This is one type of housing often selected by
empty-nesters and older people moving ow of their single-fann~ detached homes.
2010 Housing Needs
Housing needs in New Hope in 2010 can best be forecasted by looking at the housing
types generany preferred by People at various age groups. For thi.~ forecast, only.the
population groups 18 year of age and over will be used. It will be assumed that residents
ages 0 to 17 will be living in households headed by adults.. Table Seven shows the
approximate n-tuber of housing units needed for each adult age group, as well as the
housing types most often lived in by these age groups.
Table Eight
Estimated HoUsing Needs by Population Group, 2010
City of New Hope
Population Group 2010 Units Neededt Unit Types
Population
New Households (18-24) 1,945 1,066 Affordable Rental,
Attached
First-Time Homebuyers 2,757 1,421 Starter Homes,
(25-34) Rent_n_,i ,A_n_n_ched
Move-up Buyers (35-54) 6,727 3,528 Sin~e-fnm/ly homes
Empty-Nesters (55-64) 3,380 1,777 Attached, Rental,
Sin~e-fnmily Homes
Older People (65+) 2,361 1,343' Rental, Attached,
Single-f'.mily Homes
Total Units 9,135
Source: Nancy Reeves and Associates
Based on the current own/rent percentages in New Hope for each age group (Table Six),
as well as the types of housing most commonly associated with various age groups, the
housing types needed in New Hope in 2010 can be estimnted as shown in Table Nine,
.page 13.
~ Based on average household sizes of 1.82, 1.94, 1.91, 1.90, and 1.76 adults per household, in order
age group, begiflnmg with ages 18-24.
12
Table Nine
Estimated Housing Needs by Housing Type, 2010 - City of New Hope
Housing Type Estimated Number
of Units
Owner-Occupied:
D~tached Single-Family Home - up to $115,000 1,750
. - Detached Sin~le=Fam/iy Home - over $115,000 2,563
Renter-Occupied:
Affordable Rental Housin~ - up to $500/mo. 1,675
Other Rental Housing - over $500/mo. 2,460
Other Attached Housin~ - Townhouses, Condominiums, etc. 687
Total Housin~ Units 9,135
Source: Nancy Reeves and Associates
The final step is to take the estimnted housing n~ds for 2010 and compare them to the
existing housing supply. See Table Ten.
Table Ten
Comparison of 2010 Housing Needs and 1996 Housing Supply - City of New Hope
Housing Type Total Units Units Recommended Change
Needed by Available
2010 in 1996
Owner-Occupied:
Detached S.F. Home 1,750 4,345 Remove 25 substandard units;
- up to $115,000 Maintain at least 1,750 existing
tmit.~ as lower=cost tmit.~
Detached S.F. Home- 2,56~ ~78 .- Upgrade, modernize 2,185
over $11Si000 e~istin~ tmit.~
Affordabl~ lt~ntal 1,675 1,551 Add 124 rent assistance
Housing = ~ to 2500 certificates for exi,~t~g rental
Other Rental Housing 2,460 2,2~ Add about 150 rental
- over $500/mo. townhouses or co-ops
Other Attached 687 ~0 Add about 173 owner~ip
Housing townhouses or condos
Total Units 9,1~5 8,8~7 Net incr_~ of 298 nn~s
Son,re: Nancy Reeves and Associates
Discu__n_ion of Recommended Channes to the New Hope Housinn
The recommmided changes to the New Hope housing supply, while sit.cant, are not
impossible to achieve between now and the year 2010. The changes are, for the mos~
pan, going to make the housing supply in New Hope even more flex/hie than it already is.
This may mean that very few changes, if any, will be needed beyond 2010.
Detached Si,?le=FInn~ Homes - Up to $115.000 fStarter Homesl
· As noted earlier, New Hope has an ample supply of housing in this price range, more than
Census demand numbers would say are needed, especially in view of the forecasted
decline in the number of first-time homebuyers. However, many of the ,m/ts in this price
range have features that make them am'active to people who might actually be able to
afford more expensive unit~ They are welt-maintained and in well-maintained
neighborhoods. Many are one=story units, which empty-nesters and older people want.
Over time, these tm~s have held their value and shown increases which indicate that they
will not all remain in this price category into the next century.
While it is impommt that all housing units be main.' tained, it is also i,?onant that an
adequate supply of single=fam~ homes remain affordable to lower-income residents.
New Hope will need at least 1,750 of its existing single=family homes ro remain affordable
to households at $0 percent of median income or less.
As is the case in ,Imost any community, New Hope w~ however, have a few homes that
will not re~,i,, serviceable over the long haul They will need repairs that cost more than
the value of the home, or will have to be cleared to make way for other types of
development, or will for other reasons need to be demoti~ed. Based on recent city
actions, it is estimated that about 2 homes per year will be in thi.~ category and will be
removed from the city housing supply. Because of the ample supply of affordable single-
~mily homes already awll!ble, these demoli~ed homes will not need to be replaced with
~ homes, but may be able to make way for other housing types that will be needed in
Detached Sin_ale=Family Homes - Over $115,000 (Move-Up
At first glance, the supply of homes in this category appears to be relatively _~m, ll. with
only 378 homes, or 8 percent of the owner-occupied homes in New Hope, found to be
valued at more than $115,000 in 1994. However, Multiple Listing Service repons of real
estate sales in New Hope indicate that homes sold in recent years have more often been in
the higher value rangei For example, 1996 sales included 126 homes (64 percent) that
sold for 5;115,000 or less and 71 homes (36 percent) that sold for more than 5;115,000.
1997 sales (through September) have included just 50 homes (41 percent) that sold for
5;115,000 or less, and 73 homes (59 percent) selling for higher prices.
Because the market itself seems to be adjusting the housing in New Hope in the direction
of meeting the demand for additional move"up housing, it is not recommended that the
city attempt to build additional move"up housing units. Occasional move"up units on i, fill
lots could be provided, but land for large new developments is not likely to be available,
and other housing types are needed for what little land there might be.
It is recommended, however, that existing housing units in New Hope be mainta/ned,
remodeled and upgraded to accommodate the demand for additional move"up housing.
Modemi,ing kitchens, adding bathrooms, family rooms, master suites,, garages, and even
landscaping can all increase housing values and make homes more marketable. Many
existing New Hope residents wffl be seeking move-up housing units in the next decades.
If the supply in New Hope is not sufficient to. meet their needs, they win have to leave the
co~ for the larger, newer housing available in other cormvnmi~:ies.
Based on the information in the Multiple li.~ing Service reports, housing units in New
Hope are setl/ng quickly and at prices higher than the 1995 data used for the Livable
Commnn~es Act would indicate. Home"owners are clearly maintslning their properties
and in many cases upgrading them to meet the demands of today's buyers. It is
recommended that this upgrading and moderniT~ion continue until a total of about 2,185
single"family homes in New Hope have moved into the Move-up Hou,4ng category,
increasing the total number ofttnits in this category to about 2,563.
It is not necessary that these homes increase dramatically in price, but only that they are
moderniTed sufficiently to be attractive to move-up buyers. The city may find it helpful to
initiate progrnm~ to publicize and encourage the upgrading and modernization of the
housing supply. Financial incentives may also be needed if the number of units being
upgraded is not sufficient to meet the demnnd.
Affordable Rental Housing - Rent of $500/Month or Les~
New Hope has a well-above-average supply of affordable rental units, especially when
compared to other subuffoan comrmmifies. And, this has been accom?ti~ed without the
problems that have plagued some other communities that have large supplies of rental
units. The rental licensing program in New Hope has been effective in keeping rental units
well-maintained.
In all co~es, rental housing is the housing most often sought by lower-income
people of all ages, particularly those who are just starting out on their own and, quite
often, older people no longer interested in the maintenance demands of home owner~',m.
While the city of New Hope appears to have a large percentage of rental housing overall
about 124 more affordable rental units will be needed by 2010. Because very little land is
avnilnble to build new rental units in the community, a better solution would be the
addition of about 124 more rent assistance certificates or vouchers that could be used with
existing market-rate rental units. If existing rental units are not awii~ble within the rent
limits of these progrsm.~ it may be necessary for the city to seek exceptions to the rent
lira/ts or other program regulations.
This approach win not resul~ in the consmiction of 124 additional rental unks. Because
the rental units that will be used with the rent assistance certificates or vouchers will come
from the existing supply of market-rate (over $500/month) rental unks, additional units
will have to be added to that category to make up for the units taken for the lower-cost
Other Rental Housing - Rent of Over $500/Month
There w~l be a shortage of about 227 rental units in the '~3ver SS00/month" category in
New Hope by 2010, plus another 124 units to replace the units taken from this c0tegory
and put into the lower-income rental category, for a total of 351 units. Included in thi.g
category are not only apartment units for all age groups, but also duplexes, townhouses,
rental houses and other types of rental units. The population groups most in need of this
type of housing by 2010 are empty-nesters and older people.
The City of New Hope offers a variety of rental housing choices for older people,
including various types of apartments, with and without services, as well as nursing homes
and other specialized facilities. Perhaps most notably lacicing are rental townhouses and
co-op apartments. Townhouses, particularly one-story units, are gaining in popularity
with empty-nesters and older people. Co-op apartments, with some of the tax advantages
of owner~'? but without the maintenance demands, are also desirable for older people,
especially those who may spend several months a year living in warmer climates.
o
It is recommended that the city add about 150 units of rental townhouses or co-op
apartments to increase the rental housing choices available in the community, ffland is
available for more units, the number added could go up to about 351 units to meet the
actual demand, ffmore than 150 new units were added, however, it would bring the total
housing traits in the commnqity over the 2010 forecast level because of the slight
oversupply of existing single-family units.
Other Attached Housinn
The need for attached rental housing is covered above. This category includes attached
owner~h/~, housing. The city of New Hope has very little housing ofthi~ type, only an
estimated 330 units at the time of the 1990 Census. The need, by the year 2010, is for 687
units to meet the needs of the expanding population of empty-nesters and older people, a
difference of 357 units. It does not appear, however, that land will be available to build
357 units of this type by 2010.
16
To meet the population forecast for 2010, it is recommended that 173 additional
owner~ip, townhouses or condomininm units be. built, ffmore land is available, more than
1'/3 traits can, of course, be added. This will increase the overall 2010 population and
household forecasts, similar to the rental housing situation noted above, because of the
oversupply of detached single-family units.
One alternative to building additional attached owner~h'.m units could be to explore the
posm~'flity of convertins existins neighborhoods of single-fmm'ly detached, preferably one-
story, homes to more user-friendly alternatives. This could include the establi~ment of
official neighborhood associations to which monthly dues would be paid by each
household, in remm for association-provided services such as lawn-mowing, mow-
shoveling, and other maintenance items. Joint contracts could also be negotiated, as
needed, to add maintenance-free exteriors to the homes or for other home im.~. rovements.
h is quite poss~'ole that demonstration projects ofthi.~ type might be elig~ole for foundation
or government grants 'for innovative housing ideas. Many cities with increasing
populations of older people and little vacant land could benefit from exploring options of
this kind as an alternative to new construction.
Up to 410 detached single-famh'y housing units could be used for thi.~ type of housing
arrangement, since thi.~ is the number ofthi.~ type ofm~its in excess of the demand in the
year 2010. Of course, if the concept became widely accepted, additional units could
certainly be included.
Housing for People with Disab'flities
New Hope is known as a comrmmity that has made special efforts to provide housing for
people with various types of disabilities. Given the lack of Census data regarding people
with disabilities, thi.~ study does not attempt to forecast the extent of housing needs for
people with disabilities. New Hope is encouraged, however, to continue to make hou~-ing
units of an types and an price ranges available for people with disabilities, either through
conversion of existing housing traits or construction of new specialized housing.
How the Recommended Actions Will Affect the Total New Hope Ho-~ng Supply
Because so many of New Hope's existing housing units are flem'ble and usable by various
age groups, the changes needed to meet the needs of the population in 2010 are quite
minimal NO additional single-family homes will need to be built. Upgrading of about half
of the existing supply of detached single-family homes will be sufficient to meet the
demand for move-up housing units, and it appears that thi_~ is already be~,inning to take
place.
The increase of about 124 units of affordable rental housing can best be achieved through
rent assistance certificates for use with existing rental units, rather than building more
units.
The need for new consu~czion of additional housing units is prim*rily for anached housing
units, both rental and owner~h'.m, including townhouses, cooperatives and condom/njum~,
These are the housing choices most hcking in New Hope at the present ~ime to meet the
needs of a growing population of empty-nesters and older people.
To meet the total population and household forecasts for 2010, New Hope needs a net
increase of 298 housing units (323 units added and 25 units demoli~ed). It is
recommended that these units be in the anached housing category, about 150 attached
rental units (townhouses or cooperatives) and 173 attached owner~'? units (townhouses
or condominiums).
Acreage needed to provide these new housing units, at between 6 and 16 unit. s. per acre,
would be between 20 and 54 acres, on several sites in the comnnmity.
The actual identified need for attached housing is more than 323 units, but to provide
more than that total would be to exceed the population forecast for 2010. And, land does
not appear to be available for extensive new housing development. Instead, it is
recommended that New Hope make use of some of its supply of one-story detached
single-family housing as a resouree for older people by encouraging the formation of
neighborhood residents' associations that can provide some of the services needed by
older people, such as mow shoveling, lawn mowing, etc.
....... CITY OF NEW HOPE
4401 XYLON AVENUE NORTH
HENNEPIN COUNTY, MINNESOTA 55428
City Council April 20, 1998
Work Session//5 ' 6:00 p.m.
CALL TO ORDER The New Hope City Council met in special work session pursuant to due call and
notice thereof; Mayor W. Peter Enck called the meeting to order at 6:30 p.m.
ROLL CALL Present: W. Peter Enck, Sharon Cassen (arrived at 6:45 p.m.), Don
Collier, Jerry Otten
Absent: Pat LaVine Norby
Staff Present: Dan Donahue, City Manager; Jeannine Clancy, Director of
Public Works; Mark Hanson, City Engineer; and Sheldon
Johnson, Traffic Engineer froTM Bonestroo, Rosene, Anderlik &
Associates
36TH AVENUE PLAN Mayor Enck introduced for discussion Item 11.1, 36th Avenue Reconstruction
PROJECT NO. 626 (Improvement Project No. 626).
Item 11.1
The Council viewed a videotape of the existing roadway and traffic patterns.
Several options were presented by Jeannine Clancy, Mark Hanson, and Stieldon
Johnson. Discussion also included financing and project time schedules. The
Council directed staff to further explore options of single through way road designs
with various configurations of turning lanes and/or bicycle lanes. The Council
decided there was no need at this time to explore a four-lane roadway. Staff was
directed to conduct neighborhood meetings with impacted property owners.
TRAFFIC NOISE Mayor Enck introduced for discussion Item 11.2, Traffic Noise and Related Issues.
Item 11.2
The Council discussed issues relating to traffic noise and traffic signage. The City
Manager presented New Hope's ordinance as well as ordinances from neighboring
cities that regulate noise. Following debate concerning enforcement measures of
loud car stereos, the City Council decided the existing city ordinance is sufficient
to enforce the noise ordinance
PROJECT NO. 616 "Welcome to New Hope" entrance signs were reviewed. The Council selected two
options and directed the Public Works Director to obtain more details regarding
cost and availability of the signs. Staff advised the Council of a request from a
School District Committee regarding signs recognizing the value of children.
Additional consideration will be devoted to this topic at a later date.
Staff reported on the need for replacement of street identification signs throughout
the City. The Council directed the Public Works Director to develop a plan for
implementing replacement of such signs.
VACANT CITY Mayor Enck introduced for discussion Item 11.3, Potential Housing Development.
PROPERTY
Item 11.3 The City Manager presented an outline of a proposed development for a vacant
city-owned property located north of the railroad tracks at 52~ and Pennsylvania
Avenue North. The City Manager first inquired of the council's interest in selling
the property for a housing development. Following much discussion, the City
Council concluded that two members supported and two members were opposed to
City Council Work Session April 20, 1998
Page 1
"'. -' selling the property. The Council directed the City Manager to obtain
Councilmember Norby's viewpoints. The Council agreed that if Councilmember
Norby was not interested in selling the property then the City would retain the
property but not as a city park. The Council directed the City Manager and Public
Works Director to collaborate with the neighborhood to maintain the property,
prohibit littering, and improve the property's appearance. For liability reasons, the
Council directed the Public Works Director to remove hazards on the property
specifically the mounds of dirt constructed by neighborhood children as bicycle
jumps.
Note: The City Manager contacted Councilmember Norby on April 21't and she
expressed her desire for the City to retain the vacant property.
PERSONNEL Mayor Enck introduced for discussion Item 11.4, Discussion of Changes to the
ORDINANCE · Personnel Ordinance.
Mr. Donahue presented options for changing the City's personnel ordinance. The
City Manager expressed concern that the present ordinance cannot be modified or
amended without going to the voters. He presented three options: 1) do nothing; 2)
make slight modifications through a referendum; or 3) eliminate all reference to
chapter 44 and adopt a new personnel ordinance through a referendum.
After extensive discussion the City Council directed the City Manager to consider
developing an ordinance with greater flexibility to amend or change the personnel
ordinance as they see fit. The Council instructed the City Manager to present a
proposal to them in the near furore.
OTHER BUSINESS Mr. Donahue presented information regarding the School District's upcoming
forum on education funding scheduled on April 30* at 7:00 p.m. at Cooper High
School.
He also presented information on the upcoming Police Reserves annual banquet.
Lastly, Mr. Donahue shared revised sign plans for the Winnetka Shopping Center
(Planning Case 98-03).
ADJOURNMENT Motion was made by Councilmember Collier, seconded by Councilmember
Cassen, to adjourn the work session. All voted in favor. The New Hope City
Council adjourned at 9:24 p.m.
Respectfully submitted,
Valerie Leone
City Clerk
City Council Work Session April 20, 1998
Page 2
~ I/F~UEST FOR ACTI~~
Originating Department Approved for Agenda EDAAgenda Section
Community Development
11 Item No.
Susan Henry
B~ommunity Development Specialist ~ 5
/
RESOLUTION APPROVING CITY OF NEW HOPE 2000-2002 OFFICIAL RESIDENT GUIDE/
BUSINESS DIRECTORY CONTRACT (IMPROVEMENT PROJECT NO. 666)
[ACTION REQUESTED
I Staff recommends EDA approval of the attached resolution and contract with the McNulty Group, Ltd.,
d/b/a Planet Publications for the City of New Hope 2000-2002 Official Resident Guide/Business
Directory. The City Attorney has reviewed the contract and prepared the enclosed resolution.
POLICY/PAST PRACTICE
Staff normally brings contracts/agreements to the EDA for final approval prior to execution.
BACKGROUND
The enclosed resolution approves the proposal submitted by Planet Publications to produce the City of
New Hope 2000-2002 Official Resident Guide/Business Directory. The EDA gave concept approval for
an updated guide at the October 11 meeting. City staff will begin work on the directory in November and
prepare for a release in the spring of 2000.
In 1998, the Resident Guide and Business Directory was the first attempt at putting the City's most
requested information under one cover. At this time, the information contained in the first edition is
becoming outdated. When the edition was printed, it was assumed the shelf life would be approximately
two yearS. Planet Publications produced the 1998 edition. City staff was pleased with the quality product
produced by Planet Publications and strongly recommends the company for the 2000 guide.
A base fee of $9,000 is budgeted for the guide, based on advertising sales to others in the amount of
$22,000 (same amount of ad sales revenue in 1998). The City cost could increase slightly if ad sales are
less then $22,000 (see page 4 of proposal for sliding fee schedule). The cost is still substantially less
than the $14,000 cost for the 1998 guide. The $9,000 includes an update to the information, production
costs, and direct delivery to businesses and residents. The four-color front cover design will change to
give the guide a different look and to distinguish it from the first edition.
(cont'd.)
MOTION BY SECOND BY
/
Illl I IIII RFA-O01
Request for Action Page 2 11-08-99
It is recommended that 12,000 be printed for the 2000 guide; 8,500 will be directly mailed to businesses
and residents and the remaining copies will be available for on-going random distribution.
FUNDING
There are adequate funds budgeted in the 1999 and 2000 EDA budgets to cover this expense.
ATTACHMENT
· Resolution
· Contract with Planet Publications
11/04/99 10:51 FAX 6124935195 J S & S, ATI~0RNEYS ~ NEW HOPE CH ~005
EDA RESOLUTION NO. 99- .
RESOLUTION APPROVING
CITY OF NEW HOPE 2000-2002 OFFICIAL RESIDENT GUIDE
AND BUSINESS DIRECTORY CONTRACT
BE IT RESOLVED by the Economic Development Authority in and for the City of New
Hope as follows:
fffHEEF, a~, the City staff has recommended the approval of the City of New Hope 2000-
2002 Official Resident Guide and Business Directory Contract (the Contract) between the EDA
for the benefit of the City and The McNulty Group, Ltd., dfo/a Planet Publications, and
~iHF_,RF, A5, the proposed Contract, attached hereto as Exhibit A and incorporated herein
by reference, involves special or personal services, and
~fl~,RF_A~, the Contract is in the best interests of the EDA and the City and its residents
NOW. TI-IE~FORE: BE IT RESOLVED:
1. That the above recitals are incorporated herein by reference.
2. That the Contract attached hereto as Exhibit A is approved.
3. That the President and Executive Director are authorized and directed to sign the
Contract on behalf of the EDA.
Dated the 8* day of November 1999.
W. Peter Enck, President
Attest:
Daniel ~. Donahue, Executive Director
u:word~cnh~idm£ ~uide contra¢~ 1999 r~o
11/04/99 10:50 FAX 6124935193 J S & S, ATr0RNE¥S -, NEW HOPE CH [~002
JENSEN SWANSON & SONORALL, P.A.
Attorneys At La~
8~25 EDINBROOK CROSSING, STE. 201
BROOm.X~ PaJ~ M~a~SOTA ~5443-1999
~HONE (612) 4248811 · Tm,EFAX (612)
E-MAIL jss~jsspa.com
CORDON L,
~]~I O. SWANSON
STerNA. SO~LL November 4, 1
MAIcT~ P. ~
C. ALD~
~0Lm A. TalLL
Daniel ~. D°nahue
O~COU~L NeW Hop~ City Manager
Lo~s Q. ]~aw~rAD
4401 Xylon Avenue North
New Hope, MN ~428
RE: 2000-2002 Official Resident Guide and Business Directory
Our File No. 99.11240
Dear Dan:
City staff has reached a proposed agreement with The McNulty Group, Ltd., d/b/a
Planet Publications, for the production of the City's 2000-2002 Resident Guide and
Business Directory. This is the same group that produced the City's 1998 Guide.
The enclosed EDA Resolution approves the contract, and authorizes you and Peter
to sign it on behalf of the EDA. If the EDA wishes to enter into this contract, the
Resolution can be passed at the next EDA meeting.
Please call if you have any questions.
Sincerely,
Steven A. Sondrall
Enclosure
cc: Kirk McDonald, Director of Community Development (w/eric)
Susan Henry, Community Development Specialist (w/eric)
Valerie Leone, City Clerk (w/enc)
C~ifi~d By Th~
MImm~a 8~ Bar
l'/~mll~M ADR Nmi-al
11/04/99 10:51 FAX 6124935193 3 S & S, A'ITORNEYS * NEW HOPE CH ~004
CITY OF NEW HOPE
2000-2002 OFFICIAL RESIDENT GUIDE
~ BUSINESS DIRECTORY CONTRACT
PROJECT NO.
For valuable consideration as set forth below, this Contract dated the day of
,1999, is made and signed by the Economic Development Authority in
and for the City of New Hope, a Minnesota municipal corporation (hereinafter "EDA") and The
McNulty Group, Ltd., a Minnesota corporation d/b/a Planet Publications (hereinafter
"Contractor ").
1. QONTRACT DOCUMENTS
The Contractor hereby promises and agrees to perform and comply with all the provisions
of this Contract and the 2000-2002 City of New Hope Official Resident Guide and Business
Directory Proposal (Revised) (hereinafter "Proposal") attached hereto and incorporated by this
reference. This Contract and the Proposal shall comprise the total agreement of the parties
hereto. If there is a conflict between the terms of the Proposal and the terms of this Contract, the
terms of this Contract shall prevail. No oral order, objection or claim by any party to the other
shall affect or modify any of the terms or obligations contained in this Contract.
The work to be performed by Contractor under thi.~ Contract (hereinafter the "Work"),
shall include all labor and materials necessary or desirable to complete ali items listed in the
Proposal, including the production of the 2000-2002 City of New Hope Official Resident Guide
and Business Directory (hereinafter the "Guide") as specified more fully in the Proposal. The
City of New Hope staff shall have the final decision as to all editing, design, layout, and
appearance issues. Ali Work performed by Contractor shall be of a quality acceptable to the
EDA and City of New Hope. The Contractor understands and agrees the Work is being
performed for the benefit of the City and the City is a third party beneficiary to this contract.
3. CONTRACT PRICE
The EDA agrees to pay Contractor the mounts set forth in the Proposal, with a payment
of $3,000.00 due upon the signing of this Contract, and the balance due upon delivery of the
12,000 printed Guides as set forth in the Proposal. Any acklifional cost to the EDA, including
but not limited to the cost of putting the text into ASCII format or a Word program as set forth in
No. 2 of the Proposal, must be agreed to by the EDA in advance of the cost being incurred.
11/04/99 10_:?i__F_A~. 61.2493519a J S & S, ATTORNEYS -, NEW HOPE CH [~005
4. COMPLETION DATE
All Work shall be completed by the Contractor in accordance with the schedule in the
Proposal.
5. OWNERSHIP OF PRODUCT
All product of the Work, including all layout and design, shall be the proPel~ of the City
of New Hope and the EDA, upon payment for the same in accordance with the terms of this
Contract. Contractor shall have a limited full and free use of all product of the Work for the
purpose of promoting Contractor's services to third parties. ·
6. TERMINATION
This Contract may be terminated by the Contractor upon 60 days written notice to the
EDA. The EDA may terminate this Contract by 30 days written notice to the Contractor.
7. INDEMNIFICATION
To the fullest extent permitted by law, the Contractor shall indemnify and hold harmless
the City of New Hope the EDA and their officers, agents, and employees from and again.~t all
claims, damages, losses and expenses, including but not limited to attorney's fees, arising out of
or resulting from the performance of Work which are caused in whole or in part by any
intentional or negligent act or omission of the Contractor, any Subcontractor, anyone directly or
indirectly employed by the Contractor or anyone for whose acts the Contractor may be liable,
regardless of whether or not it is caused in part by a party indemnified hereunder.
The Contractor shall not assign or transfer, whether by an assignment or novation or
otherwise, any of its rights, duties, benefits, obligations, liabilities or responsibilities without
prior written consent of the EDA, which consent shall be given or withheld in the sole discretion
of the EDA.
The address and telephone number of the Contractor for purposes of giving notices and
any other purpose under this Contract shall be:
2
11/04/99 10:52 FAX 6124935193 J S & S, ATI~0RNEYS ~ NEW HOPE CH ~006
Planet Publications
Attn: Susan Nowling McNulty
$200 Circle Down
Minneapolis, MN 55416
(612) 546-7008
The address and telephone number of the EDA for purposes of giving notices and any
other purposes under this Contract shall be:
City of New Hope
Arm: Daniel J. Donahue, City Manager
4401 Xylon Avenue North
New Hope, MN 55428.
(612) 531-5100
IN WITNESS WHEREOF, the parties to this Contract have hereunto set their hands and
seals as of the day and year first above written.
Economic Development Authority
in and for the City of New Hope
Its President
Its Executive Director
The McNulty Group, Ltd., d/b/a Planet
Publications
3
11/04/99 10:52 FAX 6124935193 J $ & S, A~rORNEYS * NEW HOPE CH ~007
STATE OF MINNESOTA )
COUNTY OF HENNEPIN )
The foregoing was acknowledged before me this __ day of ,
1999, by W. Peter Enck and Daniel J, Donahue, the President and Executive Director,
respectiv¢ly, of the Econo~c Development Authority in and for the City of New Hope, a
Minnesota municipal corporation, on behalf of said municipal corporation.
Notary Public
STATE OF MINNESOTA )
COUNTY OF HENNEPIN )
The foregoing was acknowledged before me this ~ day of
1999, by , the of The
McNulty Group, Ltd, a Minnesota corporation d/b/a Planet Publications, on behalf of said
corporation.
Notary Public
u:~~i~nr gulae2 1999
4
1.1/03/99 16:11 FAX 6124935193 3 ~ & S, A'I~i'o~',NE¥S -~ ~w noPE CH ~008
FRO~: CITY OF NEW HOPE F~X NO.: 6125315136 18-29-99 81:21P P.~2
PU~LICAIIONS
~Z00 C~rcle Down. Mi~fleapoli~ ~N 55416 - Fl~o~ ~12-546-7008 - ~x 612-546-7009 · ~-ma~ pl~netw~ol.C0m
2000-2002 a~ OF NEW HOPE OFFICIAL RESIDE~ GUIDE AND BUSINESS DIRECTORY PROPOSAL
~ (REVISED)
Planet Publications Responsibilities And Obligations
Planel PubLications ~kes full responsibility and guarantees New Hope its publishing expe~ise in order to
administrate, develop, design, print/and distribute the Ci~ of New Hope's Residents Gui~e.
li Planet Publications will develop e production schedule and timehne to hjgl~ligh: all responsibilities and
timelines.
2) Planet Publications will assist New Hope in i~ editorial eff~ to create copy in conversion-ready
materials, develop the proper flow af edit, so~, and indexe~ My a~ director is going to bid me to ta~e
the m~ out Or OuarX and pu~ ir in an ASOI format or pu~ ~ inzo a word prog~m. Th~s w~# cost
additional.
3) All adver:~sing for the guidebook will be sold, invoiced, and collected by Planet Publications.
4) Planet Publkatians will staf~ the project with a qualified sales representative with the expertise to
ensure e successful adve~islng campaign,
5) Planet Publications shall be fully responsible far hiring, training, directing, and supe~ising its staff.
6~ Planet Publications shall produce ell promotional materials necessa~ +or ad sales. These promotional
materials wit~ be approved by The City of New Hope.
7) Planet Publications will adhere to timelines and deadlines set forth by both parties.
8) Planet Publications will be responsible for all litho preparation and manufamuring. This includes litho
preparation of both ads and edit and all presswork for entire publicaUon.
g) The City of New Hope will provide e vendor and local business iist to Planet Publications for u~e in
selling ads.
~o) Planet Publications may nat represem to potential advertisers that favoritism will be shown by the
City of New Hope to advertisers in the guidebook. And, in addition, Planet Publications will not engage
in "high pressure" sales ta~ics.
11) A~enisers will be informed in the retecard that a disclaimer will appear in the guidebook that wilt
st~t~ the ~oJlowin~: "Advertiser participation in thi~ guidebook doe5 rio[ [or~titute endorsement of any
company or product by the Ci~ of New Hope."
12) Plane: Publications w~li not solicit or accept ads for pornographi~edult me oriels, firearms or
gambling sales, political adve~ising, ar special interest group issue/ods. New Hope will view each ad ;n its
final stage in order to approve context and content.
13) Plane~ Publications will provide a list of all sold adve~isements to New Hope eve~ ~o weeks or
when requested,
1]/U3199 16:12 F~L~ 6124935193 j ~ & S, A'iTOP~NEYS ~ NEW ~OPE CH ~009
CITY OF HEW HOPE FRX NO.: ~12§~151~$ 10-29-99 01%21P P.03
14) The C~ty o{ New Hope will provide to P~anet Publications the art directed front cover on disk. the '
four page center spread map on laser paper in layers, each layer representing a color or screen of a color
for the printer to shoot and strip, In addition, New Hope'S Art Director may give art dire~on for the
Heads, sub heads, sub-sub heads, and edit throughout based on the cover style.
15) Listings will be sold and input by Planet Publications. These listings witl be at nO charge to display
advertisers and sold for $45.00 to non- advertisers. The listing fee I$ NOT part of the net sales that
determines what New Hope's {inal fee is for publishing. Planet Publications will set a COD policy for the
listings In order to eliminate the need for collections.
16) Preference will be given to the New Hope businesses until we exhaust all possibility of contacts in
the City of New Hope, Once Planet feels the ad potential has ended within the city of New, Hope ~t may
choose to sell ads to other parties,
17) Business listings will contain a business name, street address, and phone number and sell for $45.00.
All display ads will be placed within the front edit sections and NOT in the business directory section.
The display advertisers will receive a free listing that includes everything as above plus the page number
that their display ad is on. Ail business listings will be provided to the City of New Hope so they ma), be
placed in the "B" side of the map w!~h map coordinates.
' ~ 199~-2000 Comparison
Publication Date February 1998 March-April 2000
Press Run: 20,000 12.000
~i nding: Saddle-stitched HQ_Chart_go
Text: Black, plus one PMS, To be determined
50~ offset naper sto. ck
Cover: [~ pt coated cover stock No Change
4 colo[ plus flood gloss on front cover
Coyer .2,3_~4 d_e~termined by Adve[tiser NO Chan?
Cover D.~[ gn Provided bY New Ho_De's..art director on disk. No_ChaRge
Edit Design Compte~e Pager De~iign Will change slightly
Photos: Up to 21 black and white photos
provided by the Ci'w of New HOP,[: No ChanCl~
Text Design; All text oages_to p(io~e_r on di~_ and. keylines No Chan~L~
,~_~L~LLo_dcr_of_P~essr.un___ 3500 to City g.f New Hopp
Total Paoe Count; 56- 64 _~lus cover (final total ba~ed on ad sales) No Chanoo
.~.d LEdit R,a, tio. 50% edit ! 50% ads-li,s~nqs No Change
A_.d and Listm~ Rates (see ch~rt) N0_Chan9~
,,., Edit-Ad Ratio 50/~O N~Cha EL~
Roll-Fold h,la_~ in c_e_n_~er of B_o_ok Included in F¢,"
.P--zri-n i~.0_Lo_d~13~er_ and [~,4ail Pr.eD . ,, Included.in Fee
I~.~]~'~JLLo.g~9.~.ts based.on ,12.4 Der piece $1054_00AD~rox. Includ(~t in
~ Note* The City of IVew Hope will provide the permit number and ocher Carrier route non-labeled pdnt;ng necessities.
2
16:12 FAX 6124935193 -J $ & S, .~'.~LL'U~'~R'YS ~ N]~ ~UrE Cig I~]010
City Of New Hope Responsibilities
1) New Hope will supply editorial, new photography, front cover art on disk, and keylined layers for map
for center spread. All editorial is tO be provided on disk with a hard copy for instructions to the art
director. As parc of this edit, New Hope can provide masthead informatior% disclaimers, and organization
of edit sections. Planet Publications will provide information for the masthead and the business iis~inqs.
2) The City of New Hope will provide~rwo staff member; for overall coordination of all activities relating
tO the guidebook,
3) The City of New Hope will approve all copy and layout for the guidebook and alt information on rate
cards for ma,lings.
4) The City of New Hope wilt provide announcements of the guidebooi~ in the city's newsletters.
5) The City of New Hope will copy-edi[ and verify ail editorial information for accuracy of con, em.
Planet Publications' copyeditor will do a final edK for context.
6) The City of New Hope will provide a copy of ail final changes necessary to develop the guidebook on
the date de[ermined by the production schedule, Any editorial changes that are made by New Hope
after the d~sk has gone to the [itho I~ouse or printer will result in aheratian charges.
7) The City of New Hope will adhere to all pre-developed production schedules in order to keep
production costs at a minimum and to properly interface client and publisher duties as outlined
throughout the contract,
8) The City of New Hope will provide their pcrmK number and other necessary carrier route indicias in
order to prepare the piece as required by the USPS. Includes your permit number, return address, and
ECR WALK, SEQUENCE. This should be incorporated into the bottom front cover.
Included m bid is 8500 distribution at 3,4 ounces at a cost of .124 each ($1054,00),
1t tf distribution or weight is above amount noted, New Hope will pay the remainder.
9) The City of New Hope's cover att director may give Planet input on the headers, PM5 color for inside
text and atl other elements of the inside text pages.
1998 And 2000 Ad Rates
SIZE 1998 EDIT COLOR 4 COLOR PROCESS 2000~2002
Back .Cover $900.00 .N/A . . $3._0.0 00 ...No Chanqe
Inside Front Coyer .. $800.00 N/A . $300¢J0_ No _C~noe~
Inside Back Cove. r . $800.00 N/A , $300.00._. N_o Cho.o..g.e.
E~I Page. ~7O0.O0 _ $75.00 .... N/A No Chang,e,
~lAI.f_P_a~e_, $ 4J)j:)_.0.O $_7_~_. 00 ., NIA Np ghange
~:).j3.p._.T_~r'd Paoe ~=J.0_0..00_ _ $_~_~_0 N/A, No Change
One S~xtt~ Paae $235.00 $75.00, N/.A NO (;hanqe
1J./03/g9 16:13 FAX 6124935193 J S & S, A'i'I'o~NEYS -~ l~ii. iiOP~ CH ~j0il
FR0~: CITY OF HErd HOPE FglX HO.: 612~:~151~& 1a-29-99 01:22P P.~5
2000 Ad Rates
Although our press run is 12,000 Vs 20,000, the cost of living, ink,, and paper rates increased since 1998.
Once you are on press the cost of printing additional thousands is fractional compared to The prep cost
of getting the first few printed. .
Planet Publications will handle any customer's objections ~o same rate / less circulation on a case-by-case
basis if it comes up,
Fee Structure For 1998 Versus ~.000
56 text/4 page cover $17,000.00 $10,500.00
56 tezt/4 page cover $18.000,00 $10,000.00
56 tex'u' ~ page cover $19.000.00 $9,500.00
56 text/4 page cover S20,000.00 S14',000.00 $9,000,00
56 text/~ page cover $21,000.00 ' ' $8,500.0C~
64 text/4 page cover $22,000.00 $9,000.00 goes up to 64 pages
64 text/4 page. c..over $23,000,00 .. $8,500.00,
64 text/4 page cover $2A,0,1~,,.00 $8.000.00
~ z~xt/4 page cover $.25,000.00
64 iext/4 page cover 326,0,00.00 S7,000.~' . .....
54 texrJ 4 page cover $27,000.00 $6,500.00
64 text/4 page cover $28,000.00 $6.000.0{~
64 text/4 page cover $29,000.00 .~5,500.00
64 text/4 ,Pa~e cover . $30,000.00 $5,000.00
64 text/~, page cover ' ~ $31,000,0~) ........
64 text/4 page cover $32,000.00 54,000,00
-~4 text/4 p,age Cover ' $3D.000,00_ "" $3,.5.00.00 , ,
~ Planet Pubfications has every intention of selling at least the same amount of net revenue that we have
sold in the past but if for some reason we reach less than the $22,000 sales figure and the $9000. O0 amount,
~he City of New Hope will need to pay thc fcc associated with the sales in the chart above.
1995 Fee Breakdown
$2,000.00- Telemarketing Fee to contact every business In New Hope
$7,100.00- Fee to print book (Net Sales reached $20,245,00)
$4,900.00- Fee to Print Map and misc. charges
2000 Fee Breakdown
Telemarketing Fee to contact every business in New Hope - N/A
Fee to print book (~let Sales reached $20,245.00) - see Fee Structure
Fee to Print Map and M~SC, - ~ncluded in price In Fee Structure
Sales Revenue Definition_
4
Th~ ~ale~ revenue ~ d~fined by ~he co~[~c~d ~moun~ o{ dizp~y ~dve~i~ing dol~ar~ A~E~ any
di~coun~, color charg~, preclusion charge~, ~nd l~fing ch~rge~. NOTE' Pl~nzt d~e~ no~ p~an ~o
d~coun~ bu~ in orde~ ~o d~fine ~he ~boue ch~ dollar figur~ ~h~ ~zue mu~t be ~ddr~d~ The ~45.00
price is built on a break-even level ~at will pay for commi~ion~, administration, data-base managemenl,
collections, etc. (Same es ~998)
2000 Map
Provided to Planet as 4 layers for the map side and on disk in correct order for the ("B side') location detail
and information side. Printed Black plus two PMS over Black plus one PM:S, Map equals 8 additiona~ 6 X 9 pages
9 X 24 flat, Same paper stock as text pages of guide. Map stitched into guide as a roil-fold,
Map is included in fee schedule,
Payment Terms
$3000.00 down, test of payment due on delivery of publications,
Timing
I would like the Oty of New Hope to consider allowing Planet Publications to pre-sell [he publication. I can start
ad sales in 1999 and finish sales throughout the winter. A longer timeline will allow me to ceil on as many
potential advertisers as possible. In addition, it allows me to work with advertiser's 1999 budgets or 2000.
Contract Agreement
This Agreement i~ made ~nd entered on this _._ day of ._~by The City of New Hope and The McNulty Group. LTd.( a Minnesota
Corporation) d.b.a. Planet Publications. Whereas The City of New Hope desires a publishing relationchip for a publication (hereinafter
~nown as the "Guidebook'); and wherea~ Planet Publications. having sold and pubUshed such publications; hereby the parties agree
to thc follow, rig terms:
A. Nothing herein comainecl shaft be construed to create a partnersr, p or jont venture between Planet Publications and The City of New
Ho~e,
8 This Agreement shall not be assigned to any Other publisher by Planet Publications without the expressed written con~ent o~ the City of
New Hope. Subject to the foregoing, this Agreement shall bind and insure to the benefit of the parties and their respectwe successors an~
assignS.
C For the giving, Serving, or aelive~y of any notice, statement or other instruction, such notice shall be Ueemed to have been duly given,
served and dehvered, it mailed by United States Cemfie~ Mail, postage prepaid, and addressed to the party entitled to receive the same.
. IfP_~[L.lag.~.g~i~ are satisfied with the business TO bUsLqe~ relationship and the er~ ~esul~ o(~he ~ublication both in des~c~_t~;Lb)~dget.
Planet Publications_will b, offered lhe o_ooolluniw tO bid and publish the guide for th~. City o_f New HoPe for TWO
AS WiTNESS THEREQF, ~'he folk~wing u,~ders~gned agree to this
neNUlty Oroup, L~.
5200 ¢ir~ 3400"1~0~d.
~oldeq V~,~ 55415 New Ho~447-~482
By, __
J(~MacDonald
5